A.S.N Womens Engineering College
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BSc (Hons) in Digital Marketing 

  • Private Institute
  • Estd. 2008

BSc (Hons) in Digital Marketing
 at 
A.S.N Womens Engineering College 
Overview

Enhance your knowledge of the key concepts of digital marketing to supplement your real world experience

Duration

48 months

Total fee

15.78 Lakh

Mode of learning

Online

Official Website

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Course Level

UG Degree

Future job roles

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BSc (Hons) in Digital Marketing
 at 
A.S.N Womens Engineering College 
Highlights

  • Earn a degree after completion of the course
  • Accredited by the IDM and recognised on the CIM’s Graduate Gateway
  • Assessment for real world scenarios
  • Fee can be paid in Installments
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BSc (Hons) in Digital Marketing
 at 
A.S.N Womens Engineering College 
Course details

What are the course deliverables?
  • Develop practical research techniques
  • Understand analytical approaches and critically analyse
  • Master different means of communicating to different audiences
  • Plan and execute projects
  • Use communication and Information technology effectively in business applications
More about this course
  • This course is designed to help you harness the latest technology to connect businesses and other organisations with their customers and stakeholders
  • In this course students will gain a deep understanding of the core theories and models of marketing and attain greater insight into how marketing operates as a key business function with its own digital marketing strategy linked to wider business plans and objectives

BSc (Hons) in Digital Marketing
 at 
A.S.N Womens Engineering College 
Curriculum

Understanding Work-Based Learning

Principles of Marketing

Marketing Communications

Introduction to Digital Marketing & Campaign Planning

Introduction to Organisations & Management

Understanding Consumers and the Customer Journey

Data and Analytics for the Digital Marketer

B2B Marketing

International Marketing

Developing Content for Campaigns

Project Management

Strategic Brand Management

Creating Impact through Compelling and Visual Content

Retailer and Shopper Marketing

Financial and Professional Services Marketing

International Intercultural Management

Campaign Showcase

BSc (Hons) in Digital Marketing
 at 
A.S.N Womens Engineering College 
Entry Requirements

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BSc (Hons) in Digital Marketing
 at 
A.S.N Womens Engineering College 

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BSc (Hons) in Digital Marketing
 at 
A.S.N Womens Engineering College 
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