IILM Institute For Higher Education

IILM University, Gurugram, offers several degree programs and courses related to marketing and communication. Here’s an overview of the key programs in these fields:Undergraduate ProgramsBachelor of Business Administration (BBA) with Marketing SpecializationFocuses on various aspects of marketing, including consumer behavior, digital marketing, brand management, and marketing research.Bachelor of Arts (BA) in Journalism and Mass Communication (BJMC)Covers communication theories, media practices, advertising, public relations, and digital communication, preparing students for careers in marketing communication.Postgraduate ProgramsMaster of Business Administration (MBA) with Marketing SpecializationAn in-depth programme that explores advanced marketing strategies, consumer insights, digital marketing, and brand management.Master of Journalism and Mass Communication (MJMC)Focuses on advanced topics in media, communication strategies, and the role of marketing in mass communication.Additional Courses and WorkshopsShort Courses in Digital MarketingThese may cover social media marketing, search engine optimization (SEO), content marketing, and data analytics.Workshops on Communication SkillsPractical workshops aimed at enhancing verbal and written communication skills, essential for effective marketing.Certificates and DiplomasCertificate Programs in Marketing and CommunicationShort-term programs focused on specific areas such as brand management, public relations, or digital marketing.

IILM University, Gurugram, offers a range of undergraduate, postgraduate, and doctoral programs across various disciplines. As of 2024 onwards, here’s an overview of the key programs typically offered:Undergraduate ProgramsBachelor of Business Administration (BBA)Specializations may include Marketing, Finance, Human Resource Management, and Entrepreneurship.Bachelor of Commerce (B.Com)Options for specialisation in General Commerce, Accounting, and Finance.Bachelor of Design (B.Design)Specializations may include Product Design, Fashion Design, and Communication Design.Bachelor of Arts (BA) in Journalism and Mass Communication (BJMC)Focused on media studies, journalism, and communication skills.Bachelor of Hotel Management (BHM)A comprehensive programme covering various aspects of hospitality management.Bachelor of Computer Applications (BCA)Focused on computer Science and applications in business.Bachelor of Law (LLB)A three-year programme that covers various aspects of law and legal studies.Postgraduate ProgramsMaster of Business Administration (MBA)Various specializations may be offered, including Marketing, Finance, Operations, and International Business.Master of Design (M.Design)Advanced design programs focusing on various design disciplines.Master of Journalism and Mass Communication (MJMC)Emphasizing advanced topics in media, journalism, and communication.Master of Law (LLM)A programme focusing on various aspects of legal studies and specializations.Postgraduate Diploma in Management (PGDM)An alternative to traditional MBA programs with a focus on practical management skills.Doctoral ProgramsPh.D. ProgramsOffered in various disciplines, including Management, Design, Law, and Media Studies, aimed at research-oriented careers.Certificate and Diploma ProgramsVarious short-term certificate and Diploma programs may be offered in specialised areas to enhance professional skills and knowledge.Executive ProgramsPrograms designed for working professionals to enhance their skills and knowledge in specific areas of management and leadership.

Yes, IILM University, Gurugram, typically offers access to digital databases and online resources through its library. Here are some key features of the digital resources provided:1. Digital Library AccessE-Books and Journals: Students have access to a wide range of e-books and academic journals covering various subjects, allowing them to conduct in-depth research from anywhere.2. Online DatabasesAcademic Databases: The library often subscribes to multiple online databases, such as JSTOR, ProQuest, SpringerLink, and others, providing access to scholarly articles, research papers, and industry reports.3. Learning Management System (LMS)Integrated Resources: The university's LMS typically integrates various digital resources, allowing students to easily access course materials, assignments, and additional readings.4. Research ToolsCitation and Reference Management: Access to tools that help students manage citations and references, making it easier to organize their research and adhere to academic standards.5. Support ServicesLibrary Guides and Tutorials: The library may provide online guides, tutorials, and support services to help students effectively utilize digital resources and navigate databases.6. Remote AccessOff-Campus Access: Many digital resources can usually be accessed remotely, enabling students to conduct research and access materials even when they are not on campus.7. Workshops and TrainingInformation Literacy Workshops: The library may organize workshops on digital resource usage, information literacy, and research methodologies to help students maximize their use of available resources.

IILM University, Gurugram, offers a diverse range of extracurricular activities designed to enhance students' overall experience, promote personal development, and encourage engagement within the university community. Here are some key extracurricular activities available at IILM University:1. Cultural ActivitiesFestivals and Events: The university organizes various cultural festivals, including annual fests, talent shows, and theme-based celebrations, allowing students to showcase their talents in music, dance, drama, and arts.Art and Craft Workshops: Students can participate in workshops focusing on different art forms, crafts, and creative expression.2. Sports and FitnessSports Teams: IILM has various sports teams for cricket, basketball, football, volleyball, and more. Students can join these teams to participate in inter-college competitions and tournaments.Fitness Programs: The university promotes fitness through yoga, aerobics, and other physical activities. Students can access gym facilities and participate in fitness challenges.3. Clubs and SocietiesAcademic Clubs: Various clubs focus on specific disciplines, such as business, law, design, and technology, where students can engage in discussions, workshops, and guest lectures.Debate and Literary Clubs: These clubs encourage students to enhance their public speaking, critical thinking, and writing skills through debates, discussions, and literary events.4. Student Leadership and GovernanceStudent Council: Students can participate in the student council, representing their peers, organizing events, and contributing to university governance.Committees: Various committees within the university allow students to take active roles in organizing events, managing resources, and enhancing student life.5. Community Service and Social InitiativesVolunteer Programs: Students can engage in community service activities, such as working with NGOs and participating in social initiatives that benefit local communities.Legal Aid Clinics: For law students, involvement in legal aid clinics provides opportunities to offer pro bono services to the community.6. Workshops and SeminarsSkill Development Workshops: The university frequently organizes workshops focused on professional skills such as communication, leadership, and teamwork.Guest Lectures and Industry Interactions: Students can attend lectures and seminars led by industry professionals, gaining insights into various fields and career opportunities.7. Cultural Exchanges and TripsEducational Trips: The university often organizes trips to industries, cultural sites, and legal institutions, allowing students to gain practical exposure and learn outside the classroom.Exchange Programs: Opportunities for cultural exchange programs with partner institutions may be available, fostering global perspectives among students.8. Festivals and CompetitionsAnnual Festivals: Events like “Abhyudaya” or other annual cultural fests provide platforms for students to showcase their talents and engage with the larger university community.Competitions: Participation in inter-college competitions in various fields, including arts, sports, and academics, encourages healthy competition and team spirit.

The B.Design programme at IILM University, Gurugram, offers a range of specialised courses that cater to various fields of design. The programme is structured to provide a strong foundation in design principles while allowing students to choose a specialisation based on their interests. The key courses under the B.Design programme include:Product Design: Focuses on creating innovative products by understanding user needs, functionality, and aesthetics. Students learn about materials, manufacturing processes, and sustainable design practices.Communication Design: Covers visual communication, graphic design, branding, and digital media. Students explore areas such as typography, illustration, advertising, and user interface (UI) design.Fashion Design: Teaches the fundamentals of fashion, including textile design, garment construction, fashion illustration, and trend analysis. Students also learn about fashion marketing and merchandising.Interior Design: Focuses on designing interior spaces with a balance of functionality, aesthetics, and sustainability. Students study space planning, furniture design, lighting, and materials.

Yes, it's generally possible to apply for scholarships after 2.5 months of your second-year admission in the MBA Finance program at IILM University, Gurugram.Many universities, including IILM, offer scholarships based on academic performance, extracurricular activities, and other criteria. While some scholarships may have specific deadlines or eligibility requirements, it's worth inquiring about the possibilities.Here's what you can do:Check IILM's Scholarship Policies: Review their official website or contact the admissions office to understand their scholarship criteria, eligibility, and application process.Gather Required Documents: Prepare necessary documents such as your academic transcripts, extracurricular certificates, and any other relevant information.Submit Your Application: Follow the prescribed procedure to submit your scholarship application. Be sure to meet all deadlines and provide complete information.Note: The availability and specific details of scholarships may vary. It's advisable to start your inquiry as soon as possible to maximize your chances of securing financial assistance.

Yes, IILM University, Gurugram does offer a B.A. (Hons) in Applied Psychology. This program is designed to equip students with a strong understanding of human behavior, cognitive processes, and psychological theories. Applied Psychology graduates can pursue careers in various fields such as counseling, human resources, marketing research, and organizational development.The program at IILM likely covers a wide range of topics, including:Core Psychology Courses: Abnormal Psychology, Social Psychology, Cognitive Psychology, Developmental Psychology, Personality PsychologyApplied Psychology Courses: Counseling Psychology, Industrial/Organizational Psychology, Health Psychology, Educational PsychologyResearch Methods: Statistics, Research Design, Data AnalysisIf you're interested in pursuing a B.A. (Hons) in Applied Psychology at IILM University, Gurugram, I recommend visiting their official website or contacting their admissions office for more information.