MBA Sales & Marketing

If you are looking to pursue an MBA in India, you might be wondering which specialisation to choose. While both marketing and international business are popular choices, Statistics suggest that marketing might be the better option for you. According to the Graduate Management Admission Council (GMAC), one in four MBA students in India choose marketing as their specialisation. This is not surprising since marketing is an essential function for businesses to survive in the competitive market today. As the world moves towards digitalization, the demand for marketing professionals has only gone up. With an MBA in Marketing, you can acquire skills such as market research, branding, advertising, and sales management, which are highly sought-after by employers. Although an MBA in International Business can be fascinating, focusing on the global aspects of business such as international trade, cross-cultural communication, and global business strategy, it has a relatively lower demand compared to marketing. While this specialisation may provide students with valuable insights into global markets and cultures, the job market might not be as abundant compared to marketing.

Each specialization offered in MBA at LPU are unique with significance. So one should opt for that course where interest lies.
The placement highlights of MBA programme are:21 Lac is the Highest Salary Package Offered
The average salary package offered to MBA students of LPU is 6.37 Lac.
Here are some key points of both aforementioned specializations:
MBA (Tourism and Hospitality) offered at LPU is meant for students looking for middle management/supervisory positions in tourism or hospitality industry. The students can also become a successful entrepreneur in hospitality or travel agency or tour operations after some industry experience.
And Marketing is the specialization offered in Regular MBA program and associated information can be checked from Official website.

The choice between an MBA in marketing and an MBA in international business ultimately depends on your career goals and interests. Both programs can provide valuable skills and knowledge, but they focus on different aspects of business. An MBA in marketing typically focuses on developing skills in areas such as market research, brand management, advertising, and digital marketing. This programme is ideal for those who want to pursue a career in marketing or related fields. On the other hand, an MBA in international business focuses on the global business environment, cross-cultural communication, and international trade. This programme is suitable for those who want to work in multinational corporations, international trade organizations, or start their own global business. If you are interested in pursuing a career in marketing and want to focus on developing marketing-specific skills, an MBA in marketing might be a better choice. However, if you are interested in the global business environment and want to develop cross-cultural communication skills, an MBA in international business might be a better choice. Ultimately, you should consider your career goals, interests, and the specific curriculum of each programme to make an informed decision.

A Master of Business Administration (MBA) programme with specialisations in Marketing and Finance is available at the University of Burdwan in West Bengal. The cost of the MBA programme at Burdwan University may alter and fluctuate from year to year. However, the following general information on the costs for Burdwan University's MBA programme with concentrations in marketing and finance:At Burdwan University, the two-year MBA programme with specialties in marketing and finance costs around Rs. 1,60,000 for general category applicants. However, depending on the policies of the university, the costs may change for candidates in the reserved category. It is vital to keep in mind that the fees listed above are simply estimates and may fluctuate. For the most recent information on fees and other pertinent facts, it is advised that you visit Burdwan University's official website or get in touch with the university's administration office. You can also find out if Burdwan University offers any financial help or scholarships specifically for MBA students.