Sales & Marketing

Well, I have been in LPU so I can vouch on their practices that they are implementing and I have witnessed their effort for students and management working hard for placement and imparting quality teaching. Here are few highlights which I would be sharing for helping you to develop your mind set.
LPU's campus is one of the largest lush green campuses of India which is spread over 600+ acres. Gym, Hi-Speed 24 Hours free Wi-Fi service, Swimming pool. Very good central Library of 6 floors and a huge collection of textbooks and reference books. The campus has its own hospital, hotel and a mall. The classes are well-designed with all the latest amenities available.
LPU has been ranked 38 in the Management ranking in 2018 by National Institutional Ranking Framework (NIRF). The Business School of LPU is accredited from ACBSP, Accreditation Council for Business Schools and Programs from the USA ensuring quality education and industry experienced faculties, studying in LPU will get a degree accredited from a body of USA.
Lovely professional university being the largest Private University in India having 30000+ students studying in more than 200+ courses, which includes 6000+ international students from 70+ countries from all around the world. LPU has lived up to its expectations, with the quality of education, the placement opportunities are amazing as well. It is one of the top 5 universities of India, providing quality education, innovative pedagogy and unbeatable placements both national and international. LPU provides a great academic exposure to its students. It provides a chance to the students to attend guest lectures or workshops, so that they get to learn as much as they can. The students also work on live projects, so that they are able to apply their knowledge to practical settings.

The key here is to choose the right B-School !
While most of them have rigorous theoretical curriculum which is delivered in traditional classroom learning style. But the economies and markets are highly sensitive these days to technology, manpower, government legislation etc. This sensitivity makes environment highly dynamic. So the management professionals who are responsible for handling the situations need to be equally dynamic. Coming to your handling of the syllabi. This requires interest and aptitude. While interest is upto you to check, most good b-Schools have selection process which are designed to check your aptitude. So, you selection into top B-Schools like Iims, ISM, FMS, UBS, IBS, SIBM and LPU will be ample evidence of your aptitude for management programme. So, try to sit in the selection process of these institutions, if you get selected, your decision will be strengthened with it. Hope this helps
DVD.

Hi Ajit,
MBA should be the first choice.LPU could be easily recognised as one of best and premier institute for MBA from these parameters which are as follows:
NIRF: Rankings released by MHRD depicts LPU is best.
Curriculum: The curriculum of MBA at LPU is very Industry oriented. There is a term CDR (Curriculum Development Research) held after each and every 6 months in which many senior industry people suggest that what is the need of present day industry are. Faculty knows all the strengths and weaknesses of students are noted and course correction is devised after the considerable suggestions of Industry tycoons. Thus LPU cares what to teach according to the demand of industry, so that all the students can be able to cop up the outer word after qualifying from LPU.
Industrial Trainings: The students get much training like MOOCs, Advance Excel and many more. These endeavours of LPU make their students ahead of others.
PEP: The Center for professional enhancement Program starts working on the student from day one. A set of mentors nourish their personality, public speaking, soft skills etc.
Exposure: Many Experts visit LPU for the guest lectures. Project called CAPSTONE is there in LPU to enhance their organizing and teamwork ability.
Student Organizations: In LPU Student Organizations does not mean Elections or Zindabad or Murdabad. In LPU students learns to serve the society by making and working in a Student Organizations. For example: there is one Students Organization who have opted nearby villages of the University they are teaching the senior citizens and other appropriate persons who needs an education in the evening or on Sundays.
Diversified Culture: The diversity of students from all states of India and more than 70 countries make the students to have a different experience and learning. This helps them to become a good citizen also.
Entrepreneurship: Entrepreneurship does mot means opens a shop and making money from money. In LPU, students come up with the unique idea of business and in fact LPU provides them seed money also for their start-up. Since the inception of Entrepreneurship ventures, LPU has witnessed more than 300 start-ups.
Placements: There are 365 days in a year and LPU has more 400 valuable placement drives in a year. Thus one can see even more than one placement drive in a single day at every alternate day. Previous year the highest annual package was INR 16.60 lacs by Khimji Ramdass LLC and average packages are around 5 LPA.

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Marketing of luxury products, products mass customised for the fast growing middle-class consumers, developing niches within the rural rich, catering to the huge BOP market, fashion marketing, creating winning advertising & sales promotion campaigns, building brands through social media, discovering unstated wants of consumers through research and B2B marketing are just a few of the issues that are covered in this super-specialised programme in marketing management.

Hi,
There are a variety of MBA specializations in India. Because of the pool of MBA specializations to choose from, students often get confused about how to choose an MBA specialization. So it is very important to do a SWOT analysis of yourself and choose a specialization on the basis of your strengths, background and overall personality.
The student should have the right focus and attitude to decide the career goals and work specializations. Also consider the return on investment that the course promises. This in turn depends on rankings,acceptance rate,faculty, academic culture and career services associated with the chosen institute.
You can select any of the streams as per your interest. All the specialization gives you a good career path.
At, IILM University, Gurugram have freedom to choose electives from more than one domain as well. So if your college offers this kind of flexibility then must exercise this option. This will help you to take a balanced decision.
Also one must give equal importance to all the aspects of management because when you climb up the corporate ladder, you are required to perform more than one function and thus the knowledge of different areas come into play.
Hope this help!

Hi Mayur, Why not? Definitely you should do MBA in marketing and believe me you can handle it very well. Lovely Professional University is India's best and premier University where any student can cope up with the industry requirement and the dynamic curriculum of MBA. Although, you have already decided that you want to do MBA in marketing otherwise there are more options specialisations in MBA at Mittal School of Business from Lovely Professional University. Programmes Available in
1) MBA 2 years. (6 Terms) orMBA (Hons. ). 2 years. (6 Terms)
2) MBA (Hospital and Healthcare Management) 2 years. (6 Terms).
3) MBA (Tourism and Hospitality) 2 years. (4 Semesters).
4) MBA (International Business) 2 years. (6 Terms).
5) MBA (Business Analytics) 2 years. (6 Terms).
6) MBA (Financial Markets) 2 years. (6 Terms).
7) MBA (Supply Chain and Logistics) 2 years. (6 Terms).
8) MBA (Corporate Affairs and Governance) 2 years. (4 Semesters).
9) MBA (Corporate Audit and Tax Management) 2 years. (4 Semesters).
10) MBA (Cost Management and Financial Analysis) 2 years. (4 Semesters). # The Complete focus of LPU is on entrepreneurship orientation and hands-on academic rigor offers learning opportunities inside and outside classroom to put theory to practice. # Eligibility Criteria (Qualifying Exam) is that you must be Pass with 55% aggregate marks in B. pharmacy and you have to qualify an Interview also. https://www.lpu.in/downloads/MBA-Interview-Guidelines-and-Requirements.pdf
# online admissions are already going on you can take admission through the university website. For the maximum scholarship benefit LPU officials are advising today condition as soon as possible. For more and better information you can call them made their toll free number. All the best.