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Dhrubajyoti GhoshCurrent Student
Contributor-Level 8
The MBA in Marketing Management curriculum at Usha Martin University is designed to be industry driven, focusing on core marketing concepts, digital marketing strategies, consumer behaviour analysis and practical applications through case stud
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The MBA in Marketing Management curriculum at Usha Martin University is designed to be industry driven, focusing on core marketing concepts, digital marketing strategies, consumer behaviour analysis and practical applications through case studies and projects with students also having the option to choose electives based on their preferred marketing specialization within the program; the course emphasizes developing skills necessary for contemporary marketing roles in the business world. Key aspects of the curriculum:Core Marketing Concepts:Covers foundational topics like marketing research, market segmentation, product positioning, pricing strategies, distribution channels, and branding. Digital Marketing:Deep dive into online marketing tactics including SEO, SEM, social media marketing, content marketing, and email marketing. Consumer Behavior:Analysis of consumer psychology, decision-making processes, and factors influencing buying behavior. Marketing Analytics:Utilizing data analysis tools to measure marketing campaign effectiveness and make data-driven decisions. Sales Management:Understanding sales processes, lead generation, customer relationship management (CRM), and sales force motivation. Brand Management:Strategies for building and maintaining a strong brand identity. Industry-Specific Electives:Depending on student interests, potential specialization areas could include marketing in the retail sector, healthcare marketing, or digital marketing for specific industries. Practical Exposure:Case studies, simulations, guest lectures from industry experts, and potential internship opportunities to apply theoretical knowledge in real-world scenarios
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Dhrubajyoti GhoshCurrent Student
Contributor-Level 8
To be eligible for the Bachelor of Business Administration (BBA) programme at Usha Martin University, you must meet the following criteria: Pass the 12th (10+2) examination from a recognised board, university, or councilScore a mini
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To be eligible for the Bachelor of Business Administration (BBA) programme at Usha Martin University, you must meet the following criteria: Pass the 12th (10+2) examination from a recognised board, university, or councilScore a minimum of 50% marks in aggregate in the 12th examinationCandidates from SC/ST/OBC, physically challenged, war widow, and other categories may be eligible for a 5% relaxation as per the Government of India reservation policy
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KUMKUM BASWALCurrent Student
Contributor-Level 8
Usha Martin University doesn't guarantee 100 per cent placements but has a steadily improving placement record. The placement cell of the university is actively working to help students connect with the more reputed recruiters across various s
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Usha Martin University doesn't guarantee 100 per cent placements but has a steadily improving placement record. The placement cell of the university is actively working to help students connect with the more reputed recruiters across various streams. In the last years, the placement rate hovers around 75%. Top recruiters include Wipro, Cognizant. Most students who joined MBA and B.Tech (CSE) programmes secured good placement. While the highest has been packages of INR 10 LPA, placements, in fact, depend a lot on students' performances, their skills, and the market demand. For enhancing employability, training, internship, and developing skills at UMU facilitate this; 100 percent placement remains a dream in the context of the college.
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KUMKUM BASWALCurrent Student
Contributor-Level 8
Usha Martin University offers a 100% fee waiver on tuition fees if students get 95% above in qualifying exams. Some exceptions include Nursing, Pharmacy, and LLM, which do not offer 100% fee waivers. All these scholarships are available for on
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Usha Martin University offers a 100% fee waiver on tuition fees if students get 95% above in qualifying exams. Some exceptions include Nursing, Pharmacy, and LLM, which do not offer 100% fee waivers. All these scholarships are available for only the first year and subsequently for the rest of the period, with 20% tuition fee rebate every year. In addition, UMU offers a 10% scholarship to all Jharkhand domiciled students in all programs unless already benefiting from the merit-based scholarship. To retain financial aid, students must maintain good academic standing and comply with the university's regulations. Eligibility criteria can be sought from the terms and conditions of the prospective students.
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KUMKUM BASWALCurrent Student
Contributor-Level 8
Good placements are available from Usha Martin University with regard to most courses, as they cater to the difference between theory and actual industry requirements and give suitable training, internship, and skill development in the institu
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Good placements are available from Usha Martin University with regard to most courses, as they cater to the difference between theory and actual industry requirements and give suitable training, internship, and skill development in the institution. Placement opportunity differs as per course and is particularly bright for engineering and management studies courses, where firms like information technology, manufacturing, finance also call over campus selection.
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Shiv KumarCurrent Student
Contributor-Level 10
The fee structure for the B.Sc. Nursing programme at Usha Martin University is as follows:Total Course Fee: Approximately INR 6.21 lakhsAnnual Fees: INR 1.21 Lacs for the first year; INR 1 Lacs for each subsequent yearThis includes tuition, ex
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The fee structure for the B.Sc. Nursing programme at Usha Martin University is as follows:Total Course Fee: Approximately INR 6.21 lakhsAnnual Fees: INR 1.21 Lacs for the first year; INR 1 Lacs for each subsequent yearThis includes tuition, examination, and other academic fees.For hostel charges:4-Seater Non-AC Room: INR 45,000 per semester3-Seater Non-AC Room: INR 50,000 per semester2-Seater Non-AC Room: INR 60,000 per semester2-Seater AC Room: INR 75,000 per semesterTransportation Fee: INR 12,000 per semesterFor further details, it is recommended to check Usha Martin University's official website.
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a month ago
Does Usha Martin University offer MBA course?
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Shailja RawatCurrent Student
Contributor-Level 10
Yes, Usha Martin University offers an MBA programme. It is a postgraduate course offered in the field of Management . This programme is offered in full-time mode for a duration of two years. Students enrolled in it get to choose from various s
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Yes, Usha Martin University offers an MBA programme. It is a postgraduate course offered in the field of Management . This programme is offered in full-time mode for a duration of two years. Students enrolled in it get to choose from various specialisations, including Finance, Human Resources, Marketing, and more. The university also offers an MBA in Business Intelligence and Data Analytics (collaboration with IBM).
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Shailja RawatCurrent Student
Contributor-Level 10
Those who qualify the PI round must pay the prescribed fee to confirm their admission. The total tuition fee for the UMU MBA course amounts to INR 6.78 Lacs for two years. This fees can be paid via net banking, credit card, or debit card.Note:
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Those who qualify the PI round must pay the prescribed fee to confirm their admission. The total tuition fee for the UMU MBA course amounts to INR 6.78 Lacs for two years. This fees can be paid via net banking, credit card, or debit card.Note: The above-mentioned fee is as per the official sources. However, it is indicative and subject to change.
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a month ago
What documents are required during verification process for MBA admissions at Usha Martin University?
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Shailja RawatCurrent Student
Contributor-Level 10
Candidates who are offered UMU MBA admissions must submit all relevant documents in their original state. In case a candidates fails to do so, the admission stands cancelled. Listed below are the documents to be submitted:Class 10 and 12 marks
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Candidates who are offered UMU MBA admissions must submit all relevant documents in their original state. In case a candidates fails to do so, the admission stands cancelled. Listed below are the documents to be submitted:Class 10 and 12 marksheetsMigration certificateSchool leaving certificate/transfer certificateUG degreeUG marksheetsCategory certificate (if applicable)Income certificate (applicable for candidates seeking admission via EWS category)Identity proof
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Shailja RawatCurrent Student
Contributor-Level 10
UMU offers a Diploma course in Pharmacy i.e., the DPharma. programme with various specialisations. Completing this programme can help students get a job in various private and government and more. Following is a list of different job profiles
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UMU offers a Diploma course in Pharmacy i.e., the DPharma. programme with various specialisations. Completing this programme can help students get a job in various private and government and more. Following is a list of different job profiles in the field of Pharmacy and the average salary offered:Clinical Researcher: INR 5 LPADrug Inspector: INR 8 – INR 14 LPAMedical Representative: INR 3 – INR 6 LPAHospital Pharmacist: INR 3 – INR 4.5 LPA
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