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BBA in Marketing, Advertising and Integrated Marketing Communications 

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BBA in Marketing, Advertising and Integrated Marketing Communications
 at 
Pace University 
Overview

Duration

4 years

Course Level

UG Degree

Mode of Course

Full Time

International Students Admission Website

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Tuition & Fees

43.30 Lakh
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Type of University

Private

Official Career Service Website

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BBA in Marketing, Advertising and Integrated Marketing Communications
 at 
Pace University 
Highlights

  • The course will give students the foundation to compete in a wide variety of industries
  • Students will learn both the background and the tools to plan marketing campaigns that will lead to the success of organization and their own career
  • With a BBA in Advertising and Integrated Marketing Communications from Pace’s Lubin School of Business, students can rise above the competition at the largest and most innovative agencies, firms, and publishing houses in the world—many of which have headquarters right here in New York

BBA in Marketing, Advertising and Integrated Marketing Communications
 at 
Pace University 
Rankings

Course Ranking
University Ranking
RankRank Publisher
#191
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BBA in Marketing, Advertising and Integrated Marketing Communications
 at 
Pace University 
Entry Requirements

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BBA in Marketing, Advertising and Integrated Marketing Communications
 at 
Pace University 
Application Process

Step one
Prepare documents for application
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LOR
  • Two letters of recommendation from a teacher or counselor who knows you well and can attest to your academic potential and personal characteristics. Letters of recommendation are not required for international transfer students.
ESSAYS
  • One essay/personal statement, approximately 250-650 words in length, which will assist the Admission Committee in reviewing your application. The essay/personal statement you submit must consist solely of your own original work. You may write on a subject of your choice or one of the following subjects:

    • Some students have a background, identity, interest, or talent that is so meaningful they believe their application would be incomplete without it. If this sounds like you, then please share your story.
    • The lessons we take from failure can be fundamental to later success. Recount an incident or time when you experienced failure. How did it affect you, and what did you learn from the experience?
    • Reflect on a time when you challenged a belief or idea. What prompted you to act? Would you make the same decision again?
    • Describe a problem you have solved or a problem you'd like to solve. It can be an intellectual challenge, a research query, an ethical dilemma-anything that is of personal importance, no matter the scale. Explain its significance to you and what steps you took or could be taken to identify a solution.
    • Discuss an accomplishment or event, formal or informal, that marked your transition from childhood to adulthood within your culture, community, or family.
    • Describe a topic, idea, or concept you find so engaging that it makes you lose all track of time. Why does it captivate you? What or who do you turn to when you want to learn more?
    • Share an essay on any topic of your choice. It can be one you've already written, or one that responds to a different prompt, or one of your own design.

BBA in Marketing, Advertising and Integrated Marketing Communications
 at 
Pace University 
Fees

icon1st year tuition fees
Fees componentsAmount (for 1 year)
Tuition & feesINR 43,29,961
iconOther expenses in 1st Year
Fees componentsAmount (for 1 year)
Hostel & MealsINR 20,89,896
InsuranceINR 1,99,214
TransportationINR 50,562
Standard FeeINR 1,60,787
BooksINR 8,427
Personal ExpenseINR 1,39,383
Housing DepositINR 75,843
Freshman StudiesINR 33,708
International Student FeesINR 9,270
Student ActivitiesINR 17,023
Technology FeeINR 17,697
University Health Care FeeINR 12,640
Application FeeINR 4,213
Total approximate feesINR 28,18,663
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Calculated at the exchange rate of 1 USD = INR 84.27 | Tuition & expenses were last updated on 4ᵗʰ October 2024

Pace University
Students Ratings & Reviews

4/5
Verified Icon11 Verified ReviewsInfo Icon
Vibe of Campus
  • Academically oriented
  • Friendly
  • Easy going
  • Multi-dimensional
Student Views
  • 67% students never faced discrimination in this university
Internships3.5
Part time work2.9
Post study jobs3.8
Quality of faculty4.1
Student Life4.1
Value for money3.8
Public transportation4.7
Safety4.5
Indian Food4.5
Permanent Immigration3.9
A
AnonymousVerified Icon
Marketing, BBA/Social Media and Mobile Marketing, MS - Batch of 2025
Offered by Pace University
4.7
The university is great and provides great facilities.
Tips: The university is located in the financial district, which is a great location because it's close to the subways, which makes getting around convenient. The university offers a lot of activities to help students connect with each other and feel like they're part of a community. The course itself is challenging but interesting, and the faculty are very helpful. The professors are quick to respond to emails and are always willing to help.
Reviewed on 5 Oct 2024Read more
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A
AnonymousVerified Icon
Computer Science, MS (STEM) - Batch of 2024
Offered by Pace University
3.9
I am happy with my decision, the place is worth it.
Tips: I live in India square which is the same as India. Restaurants, temple, food groceries everything resembles India. I am pretty much satisfied with my university and I enjoy being here every second and a good place to make friends. I did not get any scholarship.
Likes (Public transportation): You are in NYC you can find transport from anywhere to everywhere. Bus, subways, path to New Jersey, local cabs, City bike to rent at affordable prices. Name the transport and you can find it here. No need to buy anything like car or scooter over here.
Dislikes (Part time work): Competition for part time is huge and one needs to work very hard. I am currently working on campus. NYC campus is a small campus which means less number of on-campus jobs compared to sub-urban areas. There are few but the competition is very high. The average payout will be 15$ per hour.
Reviewed on 28 Sep 2023Read more
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A
AnonymousVerified Icon
Information Systems Master of Science (MS) (STEM) - Batch of 2023
Offered by Pace University
3.4
Pace university is good but the tuition fee is high.
Tips: Definetly there is a cultural change. There are different country students we have in our class so we face different cultures. We can avail scholarships of $2500 - $3000 per semester if you secure 65 in Bachelors. I am not satisfied with the university because the tuition fee is higher.
Likes (Public transportation): Public transportation is good. Many students stay in Jersey City. If you catch the metro you will reach within 20 mins to World Trade Center. From World Trade Center the campus is 5 minute walking distance. In terms of affordability it just you have to send $100 pass per month.
Dislikes (Part time work): No part times are available off campus. We do have on campus jobs but we have 1 percentage chance on campus. You can work every week 30-40 hrs, remaining time you spend on your academics such that it is easy for you to get a job in the job market. It starts from 7$ - 15 $ depending.
Reviewed on 15 Mar 2024Read more
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A
AnonymousVerified Icon
Computer Science, MS (STEM) - Batch of 2025
Offered by Pace University
4.4
NYC campus is very cool. It’s a must university if you plan to study abroad.
Tips: Yes it has a lot of impact on me mentally and cultural wise. Im very positive these days with my experience here. No, I haven't got any scholarship Overall, I'm satisfied with the university. I wanted to pursue Masters in CS and I got it. This is a very beautiful country.
Likes (Value for money): Pace conducts a lot of workshops which are internship oriented and job oriented. As, it is located in any it has its advantage regarding opportunities. Also, we could find our Indian community here which is helpful. Overall it's worth it I say with all the activities they conduct for every thing.
Dislikes (Part time work): On- campus jobs are not easy to get in NYC campus as there are so many indian students. But, still I have seen many Indian students working. I think It could be manageable if you already have experience in the relevant field which you are studying or else you have to invest some more time to upskill yourself which could be hard sometimes Average on campus is 20, off campus is 11 .
Reviewed on 7 Sep 2023Read more
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L
Lakshya Kodavala Verified Icon
Computer Science, MS (STEM) - Batch of 2025
Offered by Pace University
3.9
Supportive and resourceful place for your career.
Tips: Outside the university, a cultural shift would be evident, but inside the campus, it doesn't hit that hard, because there are lots of Indians in the university and in the classes. I have received a scholarship of 4600 USD per year. Early applicants usually receive scholarships for up to 6000 USD per year. The earlier you apply, the more you stand a chance to receive a scholarship. I would say the university, course and country are a decent experience. Irrespective of where we are, what matters is how much we work on our skill development, which will eventually land us a job, not just a graduation Certificate from a University. And for such hard workers, our university definitely is very supportive and resourceful, providing ample career fairs, connections and opportunities.
Likes (Indian Food): There are quite a few Indian restaurants in and around New York and the adjacent New Jersey, and the pricing also is reasonable (5-20 dollars). New Jersey especially Jersey City, which is 15 min away from Manhattan ( where the college is), has everything Indian that you would want, from groceries to food and pantry. New York too, has a reasonable amount of places offering Indian cuisine or something closer to it. I however prefer cooking at home, and occasionally eating outside.
Dislikes (Part time work): The university does not have a huge campus, and it's mostly residential, there are very few on-campus jobs, and those too are available for students, and reserved for specific departments or professionals or undergraduates, and the remaining few on-campus jobs have tough competition, with a priority for the ones coming with a referral.
Reviewed on 8 Feb 2024Read more
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BBA in Marketing, Advertising and Integrated Marketing Communications
 at 
Pace University 
Placements

ParticularsStatistics (2024)
Average SalaryUSD 1.49 Lakh
Lock IconTop Recruiters for Pace University
JP Morgan Chase

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BBA in Marketing, Advertising and Integrated Marketing Communications
 at 
Pace University 
Contact Information

Address

1 Pace Plaza, New York, NY 10038, USA
New York

Email
intladm@pace.edu

(For general query)

intlgradadmission@pace.edu

(For admission query)

Go to College Website ->