Directorate of Online Education, SRM Institute of Science and Technology, Chennai
Directorate of Online Education, SRM Institute of Science and Technology, Chennai Logo

Online BBA in Digital Marketing 

Online BBA in Digital Marketing
 at 
Directorate of Online Education, SRM Institute of Science and Technology, Chennai 
Overview

Bridging Business and Digital: Gain Strategic Insights for Online Success with BBA Digital Marketing Specialization

Duration

3 years

Total fee

1.29 Lakh

Mode of learning

Online

Official Website

Go to Website External Link Icon

Course Level

UG Degree

Details Icon

Online BBA in Digital Marketing
 at 
Directorate of Online Education, SRM Institute of Science and Technology, Chennai 
Course details

Who should do this course?
  • Individuals who have recently completed high school and are interested in pursuing a career in business with a focus on digital marketing
What are the course deliverables?
  • To develop communication skills and soft skill of the learners
  • To provide technical and conceptual competencies to design websites for e-commerce, effectively market the products and services on social media platforms like Metaverse (facebook), youtube and the like
  • To equip the students to use techniques such as SEO, SEM, and analyse the outcomes of digital marketing interventions through Analytics
  • To equip the learners with the ability to design and implement digital marketing strategies
More about this course
  • The Bachelor of Business Administration is a three-year degree programme geared for people interested in pursuing a management job
  • A business management curriculum will prepare you for the demands of the workplace as well as entrepreneurial approach
  • The programme is designed to provide you a comprehensive understanding of all aspects of business and management while also allowing you to go deep into a functional area of interest

Online BBA in Digital Marketing
 at 
Directorate of Online Education, SRM Institute of Science and Technology, Chennai 
Curriculum

Latest curriculum for this course can be downloaded from the below link. The curriculum PDF has semester wise course structure, electives and detailed course content.

Online BBA in Digital Marketing
 at 
Directorate of Online Education, SRM Institute of Science and Technology, Chennai 
Entry Requirements

General
Requirements for 12th gradeUp Arrow Icon
  • 50%
SRM IST Entrance TestUp Arrow Icon
  • N/A
Tamilnadu 12thUp Arrow Icon
  • N/A
ISCUp Arrow Icon
  • N/A
CBSE 12thUp Arrow Icon
  • N/A
Other eligibility criteriaUp Arrow Icon

Other courses offered by Directorate of Online Education, SRM Institute of Science and Technology, Chennai

Online BBA in Digital Marketing
 at 
Directorate of Online Education, SRM Institute of Science and Technology, Chennai 
Students Ratings & Reviews

2.8/5
Verified Icon1 Rating
A
Aremo Lotha
Online BBA in Digital Marketing
Offered by Directorate of Online Education, SRM Institute of Science and Technology, Chennai
2.8
3Placements3Infrastructure3Faculty3Crowd & Campus Life2Value for Money
Absolutely dissatisfied with the online course, especially in regards to the poor management.
Placements: Some 40% were said to have been given placements; depending on their expertise, some were given very favorable roles in large companies. The top recruiting companies are Infosys, Wipro, and TCS. The top roles offered were human resources associate, financial analyst, and management intern.
Infrastructure: The services provided are average, and there is not much to be said about them. The classrooms are well-equipped with projectors and whiteboards, and the labs have everything necessary for data analysis and financial modeling. Wi-Fi is provided across the whole campus for ease of research and communication. There is also a large library with lots of assorted books collected.
Faculty: Some teachers are very good; some are not on par with their titles. The course is relevant in aspect to industry-related posts. The exams are neither too hard nor too tough. An almost 80% pass rate is present among the students. Not that the course is enough to make employment ready, but it does provide some basis for knowledge to apply in other fields related to marketing and management.
Other: I chose the online BBA with Digital Marketing course. It's very ideal for learning various concepts related to marketing and management. The faculty task should be given to compatible teachers well worthy of being able to teach, not some random teacher with a Ph.D. title who only disappoints others in their teaching. And the campus should also respond well to queries and criticism, but they threaten us instead of acknowledging what is wrong with their college.
Reviewed on 16 Apr 2024Read More
Thumbs Up IconThumbs Down Icon
View 1 ReviewRight Arrow Icon
qna

Online BBA in Digital Marketing
 at 
Directorate of Online Education, SRM Institute of Science and Technology, Chennai 

Student Forum

chatAnything you would want to ask experts?
Write here...

Online BBA in Digital Marketing
 at 
Directorate of Online Education, SRM Institute of Science and Technology, Chennai 
 
News & Updates

Latest
Popular

Online BBA in Digital Marketing
 at 
Directorate of Online Education, SRM Institute of Science and Technology, Chennai 
Contact Information

Address

SRM Institute of Science and Technology, SRM Nagar, Kattankulathur, Chengalpattu District
Chennai ( Tamil Nadu)

Go to College Website ->