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Other: There is a significant skill/reality gap between what is taught in schools vs what Sales & Marketing Jobs require today. My passion always lay in core consumer marketing - and I undertook the Kraftshala course to be able to gain real brand management knowledge - and to compete on an even footing in the Indian market after starting my career internationally. I think there were many sensible practical insights as well as interaction with industry professionals which bridged quite a bit of a gap i...
Other: I pursued Kraftshala's PBM course to update and upgrade my skills. Clearly set expectations, both from the student and the course, was an advantage. The frameworks provided a very thorough and refined understanding of the theoretical aspect, while the live Business Problems elucidated the practical implementation. Networking with experienced mentors was enlightening. Finally, for me, the INDUSTRYCreds score is a smart, quantitative and transparent metric that will be crucial to further career gr...
Other: The Professional Brand Management program was an aid to rationalize my career objective. Further, it has given me an opportunity to merge the marketing subjects learnt during my PGDM with industry based practical concepts, frameworks and tools of marketing.The program encompassed insightful takeaways from the live projects that helped unearth how most loved brands come to life! A heartfelt thanks to the Team of Kraftshala for a well-structured curriculum with a personalized feedback for every ...
Other: Joined this online brand management certification to update my skills and be ready for the Brand Management role that I have just taken up. I got to learn frameworks and concepts in absolute granularity and they are directly applicable to my job on a daily basis! The journey has been great and this is totally worth my time!
Other: Would highly recommend the Professional Brand Management program to anyone looking for a no nonsense and application forward marketing learning! As a founder of my company Cashify, I want to build a brand that resonates with customers across demographics. Tools like the Brand Opportunity Framework helped me to single out my opportunity and the SuperConsumer Deep Dive helped me to understand my consumer better. Course work which is full of application forward examples has helped me to have better...