University of Chicago Booth School of Business - Asia Campus
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Leading with Data and Analytics 

  • Private University
  • Estd. 2000

Leading with Data and Analytics
 at 
University of Chicago Booth School of Business - Asia Campus 
Overview

Learn how to improve business outcomes by leveraging analytics to make evidence-based decisions

Duration

6 weeks

Total fee

3.46 Lakh

Mode of learning

Online

Official Website

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Course Level

UG Certificate

Leading with Data and Analytics
 at 
University of Chicago Booth School of Business - Asia Campus 
Highlights

  • Earn a certificate from Chicago Booth school
  • Learn from activities or projects
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Leading with Data and Analytics
 at 
University of Chicago Booth School of Business - Asia Campus 
Course details

Skills you will learn
Who should do this course?
  • This program is designed for mid- to senior-level leaders who have a responsibility in making strategic, data-driven decisions for their organization
What are the course deliverables?
  • Apply The Chicago Approach™ to win in the marketplace by acquiring the frameworks to make more powerful data-driven decisions
  • Gain the frameworks to analyze and use data for greater performance in organizational units such as operations, new products and services, research and other business-focus strategic units
  • Translate data-driven insights into actionable decisions and drive buy-in by delivering a compelling narrative
  • Gain the skills to more effectively with technical staff to apply data-driven strategies
  • Acquire the tools to create a data-driven culture and gain confidence in using data insight to create value
More about this course
  • This program develop the critical and creative reasoning skills needed to frame a data analytics project, collaborate with data specialists, and ultimately make evidenced-based decisions that drive results -without sacrificing speed and agility
  • Develop the key ingredients of a powerful data analytics strategy: a specific business objective, well-developed theories, and a model that points the way to critical data and deep insight
  • Translate data-driven insights into actionable decisions and drive buy-in by delivering a compelling narrative

Leading with Data and Analytics
 at 
University of Chicago Booth School of Business - Asia Campus 
Curriculum

Module one: Define your business objective

Module two: Articulate your theory

Module three: Construct your model

Module four: Identify data and methods

Module five: Generate insight

Module six: Tell the story of the data

Faculty Icon

Leading with Data and Analytics
 at 
University of Chicago Booth School of Business - Asia Campus 
Faculty details

Sanjog Misra
Sanjog Misra is the Charles H. Kellstadt Professor of Marketing at the University of Chicago Booth School of Business. His research focuses on the use of machine learning, deep learning and structural econometric methods to study consumer and firm decisions.
Jean-Pierre Dubé
Jean-Pierre Dubé is the Sigmund E. Edelstone Professor of Marketing at the University of Chicago Booth School of Business. Professor Dubé is also director of the Kilts Center for Marketing at the Booth School and a Research Associate at the National Bureau of Economic Research.
Guenter J. Hitsch
He studies quantitative marketing and industrial organization. His research interests include dynamic models of firm and consumer decision-making with a specific focus on advertising, pricing, sequential learning and experimentation, and intertemporal consumer choice.
Devin G. Pope
Devin Pope studies a variety of topics at the intersection of economics and psychology. He has published work in top economics outlets such as the American Economic Review, Quarterly Journal of Economics, Journal of Political Economy, and Review of Economic Studies.

Leading with Data and Analytics
 at 
University of Chicago Booth School of Business - Asia Campus 
Entry Requirements

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Conditional OfferUp Arrow Icon
  • Not mentioned

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Leading with Data and Analytics
 at 
University of Chicago Booth School of Business - Asia Campus 
 
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Leading with Data and Analytics
 at 
University of Chicago Booth School of Business - Asia Campus 
Contact Information

Address

House of Tan Yeok Nee
101 Penang Road
Singapore 238 466

Singapore ( Other - Singapore)

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