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SNUx: 4th Industrial Revolution & New Business Model 

  • Public University
  • Estd. 1946

SNUx: 4th Industrial Revolution & New Business Model
 at 
SNU 
Overview

Gain a comprehensive understanding of the key technologies driving Industry 4.0, such as Artificial Intelligence (AI), Internet of Things (IoT), Big Data Analytics, Cloud Computing, Robotics, and Blockchain

Duration

8 weeks

Total fee

4,492

Mode of learning

Online

Official Website

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Course Level

UG Certificate

SNUx: 4th Industrial Revolution & New Business Model
 at 
SNU 
Highlights

  • Earn a certificate from Seoul National University
  • World-class institutions and universities
  • Access to course materials
  • Graded assignments and exams
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SNUx: 4th Industrial Revolution & New Business Model
 at 
SNU 
Course details

Who should do this course?
  • For individuals who want to enhance their skills
What are the course deliverables?
  • Background and concept of 4th industrial revolution
  • Concept of business model
  • Tools for business model development – Business model canvas, value proposition canvas, value proposition reconfiguration, decoupling
  • Importance and role of business model in the context of technology innovation
  • Platform Ecosystem Strategy
  • Servitization & Product-Service System
  • Lean startup
  • Impacts of IoT, cloud, big data analytics, 3D printing and blockchain technologies on business model
  • Business model perspectives on autonomous electric vehicle industry
More about this course
  • We are in the middle of burgeoning 4th industrial revolution (4IR) characterized by unprecedented scale, scope and complexity and its velocity and depth are still not fully understood
  • Emergence of new business models (BM) and demise of incumbents, as well as reconfiguration of production, demand, logistics and delivery implicates new paradigms over all industries
  • Particularly, recent turmoils in global economy due to Pandemic have resulted in vastly accelerated evolution and acceptance of 4IR
  • IoT, cloud computing, big data analytics, A.I., 3D printing, autonomous electric vehicles and blockchain technologies are changing the business environments which results in many new opportunities and threats
  • In this environment, it is imperative to understand and respond to impacts of these changes on BM’s for corporate survival and sustainability
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SNUx: 4th Industrial Revolution & New Business Model
 at 
SNU 
Curriculum

Lecture 1. Introduction

Background and concept of 4th industrial revolution

Enablers of 4th industrial revolution

COVID-19 and 4th industrial revolution

Concept and role of business model in innovation

Introduction to business model canvas and its components

Business models enabled by 4th industrial revolution

Lecture 2. Platform Ecosystem Strategy

Platform ecosystem strategy and network effects

Two-sided market

Value appropriation

Lecture 3. Customer Focus, Cloud Computing & Product-Service System

Customer focus and decoupling

Concept of servitization and product-service system

Impact of product-service system on business model

4th industrial revolution and servitization

Cloud manufacturing as a product-service system

Value proposition canvas

Lecture 4. Additive Manufacturing & Entrepreneurship

3D printing for a disruptive business model in manufacturing

Lean start-up

Importance of customer discovery and customer validation

Lecture 5. Big Data Analytics

Big data analytics use cases in functional areas of business

Importance of big data analytics capabilities and challenges

Lecture 6. Autonomous Electric Vehicles

Lessons from Tesla

Value proposition reconfiguration tactics for disruptive technology

Autonomous vehicle solutions for digital servitization

Battery second use and sustainable business model

Lecture 7. Blockchain 1

Origin and concept of blockchain

Role of blockchain from business perspective

Impact of blockchain on business model

Lecture 8. Blockchain 2

Virtual asset (crypto asset)

Web3 and metaverse

Faculty Icon

SNUx: 4th Industrial Revolution & New Business Model
 at 
SNU 
Faculty details

Jungsuk Oh
Yae Eun Ahn

SNUx: 4th Industrial Revolution & New Business Model
 at 
SNU 
Entry Requirements

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Conditional OfferUp Arrow Icon
  • Not mentioned

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SNUx: 4th Industrial Revolution & New Business Model
 at 
SNU 
 
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SNUx: 4th Industrial Revolution & New Business Model
 at 
SNU 
Contact Information

Address

1 Gwanak-ro, Gwanak-gu, Seoul, South Korea
Seoul ( Other - South Korea)

Phone
82-2-880-6971

(For general query)

82-2-880-4447

(For admission query)

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