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Strategic Partnerships 

Strategic Partnerships
 at 
IMD 
Overview

Discover how strategic partnerships can boost your business

Duration

8 weeks

Total fee

2.36 Lakh

Mode of learning

Online

Course Level

UG Certificate

Strategic Partnerships
 at 
IMD 
Highlights

  • Earn a certificate of completion from IMD Switzerland
  • Learn from 38 videos, 10 business cases and 6 group work sessions
Details Icon

Strategic Partnerships
 at 
IMD 
Course details

Who should do this course?
  • For Senior executives and general managers
  • For line manager and executive
What are the course deliverables?
  • Transform your strategic partnerships into a competitive advantage
  • Get more out of existing alliances
  • Structure and implement future joint-ventures more effectively
  • Steer your portfolio of partnerships for maximum impact
More about this course
  • Strategic Partnerships will help you create an ecosystem of strategic alliances to maximize your competitive advantage
  • Using your own business context as a live case study, you will identify and screen potential partners
  • By putting the right processes in place, you can ensure strategic partnerships are structured to your benefit, to borrow missing capabilities, adopt best practice and enter new markets cost-effectively
  • By developing mutual trust, you will leverage stable, fruitful strategic partnerships that also mitigate risk from competitors or imitators

Strategic Partnerships
 at 
IMD 
Curriculum

Unit 1: Introduction

Start the program by recording an individual introduction, formulating your learning objectives and filling in a short survey on your experience in strategic partnerships

Discover the 'Five S-framework for leveraging strategic partnerships

Unit 2: Strategizing strategic partnerships

Examine several examples of traditional companies that have been disrupted by competitors with faster innovation cycles or alternative business models

Consider how this requires rethinking the use of partnerships

Apply lessons from Nestlé's experience of establishing innovation partnerships

Unit 3: Searching, screening & selecting strategic partnerships

Learn what it takes to search and screen for strategic partnerships by examining the role of Motorola's corporate venture capital unit

Determine which skills are needed to make the most of search and screening, and apply the lessons to your own strategic partnership situation

Unit 4: Structuring strategic partnerships: equity & contracts

Study two strategic partnerships in the storage hardware industry and consider the most appropriate equity structure

Discuss the role of contracts in structuring and running partnerships, including what they should cover and the degree to which they govern the relationship

Unit 5: Structuring strategic partnerships: negotiations

Simulate the development of a joint venture and the critical elements that are typically negotiated to make it work

Determine the best structure for a proposed joint venture

Unit 6: Structuring strategic partnerships: organization

Reflect on what the organization of a successful strategic partnership should look like and how it should operate, given the needs of the different parties in the relationship

Study the Electric Green Taxiing System's approach

Faculty Icon

Strategic Partnerships
 at 
IMD 
Faculty details

James Henderson, Professor
James Henderson is IMD Professor of Strategic Management and sits on the Editorial Board of the Strategic Management Journal. An experienced executive educator, he has directed successful programs in diverse corporations all over the world.

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Strategic Partnerships
 at 
IMD 
Contact Information

Address

Ch. de Bellerive 23
P.O. Box 915
CH-1001 Lausanne, Switzerland

Lausanne ( Other - Switzerland)

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