The Entrepreneurial Edge -Online
offered by London Business School

Public University
1 Campus
Estd. 1964

The Entrepreneurial Edge -Online
at
LBS
Overview

Gain the entrepreneurial expertise to build your own business

Duration	12 weeks
Total fee	₹1.58 Lakh
Mode of learning	Online
Course Level	UG Certificate

The Entrepreneurial Edge -Online
at
LBS
Highlights

Earn a certificate of completion from London Business School
Case studies featuring some of the world's most prominent brands
Connect and reinforce your learnings with an exceptional group of peers from around the world
Learn from industry experts through videos, curated content, assignments and - on select courses - live faculty sessions

The Entrepreneurial Edge -Online
at
LBS
Course details

Skills you will learn

Negotiation Compliance Security

Who should do this course?

For Aspiring business owners
For Serial entrepreneurs wishing to enhance their techniques
For Corporate executives looking to inject innovative, entrepreneurial thinking
For Entrepreneurs and innovation leaders within corporations

More about this course

Leave the programme with everything you need to launch and grow your own successful business startup
Understand how to spot viable business opportunities and gauge market demand
Define a robust business model, plan and set of financial projections
Master the techniques of a successful pitch and how to negotiate investment

The Entrepreneurial Edge -Online
at
LBS
Curriculum

Modules 1 & 2

Mastering entrepreneurial frameworks and creating a compelling value proposition for your customers

Modules 3 & 4

Evaluating the market and assessing the addressable opportunity

Modules 5 & 6

Building your team and beating the competition

Modules 7 & 8

Winning your first customers, defining your go-to-market strategy and designing a profitable business model

Modules 9 & 10

Identifying drivers of growth, financial projections and managing security and compliance

Modules 11 & 12

Negotiating investment and delivering the killer pitch

The Entrepreneurial Edge -Online
at
LBS
Faculty details

David Arnold, Adjunct Professor of Marketing

He consults to multinational companies on various aspects of international marketing. His publications have included The Mirage of Global Markets (2003), Can Selling be Globalized? (2001), Seven Rules of International Distribution (2000) and The Handbook of Brand Management (1992).

John Bates, Fellow of Strategy and Entrepreneurship

John Bates is the founder and a director of Sussex Place Ventures Ltd, the School’s in-house venture capital fund manager. For 10 years he led the School’s practical initiatives in developing entrepreneurial firms.

Julian Birkinshaw

Professor Julian Birkinshaw was ranked 46th in the 2017 Thinkers50 list of the top global management thinkers. Consultant and executive educator with companies all over the world.

Adam Davies, Course Director and Lead Mentor

Programme Lead VIEW Entrepreneurship Course (University of Oxford)