Online Applied Business Analytics
offered by Boston University

Private University
134 acre campus
Estd. 1839

Online Applied Business Analytics
at
Boston University
Overview

Strategic Insights: Online Program for Applied Business Analytics, Data-driven Decision Making, and Advanced Analytical Techniques for Business Optimization.

Duration	9 months
Mode of learning	Online
Official Website	Go to Website
Course Level	UG Certificate

Online Applied Business Analytics
at
Boston University
Highlights

Financial Aid Available
Provide essential skills and capabilities in high-growth industry areas
Comprehensive understanding of the concepts, techniques, and state-of-the-art tools used in the process of data-driven business decision-making—an area of burgeoning need in today’s marketplace.

Online Applied Business Analytics
at
Boston University
Course details

Skills you will learn

Data mining Operations OLAP Marketing Business Analytics Web Analytics Predictive modeling

What are the course deliverables?

The knowledge and skills to better utilize available information in operational, tactical, and strategic decision making in organizations.
The ability to apply various powerful emerging technologies and techniques for increasing the value of both in-house and third party data sets.
An understanding of how organizations are using interlinked data-inputs, analytics models, and decision-support tools to better understand their operations, customers, and markets.
The skills to understand web analytics and metrics, procure and process unstructured text, and delve into their hidden patterns.
The expertise to facilitate knowledge discovery using data mining and visualization techniques over vast amounts of data.

More about this course

The online Graduate Certificate in Applied Business Analytics provides comprehensive coverage of data analytics concepts, techniques, and state-of-the-art tools used in the process of data-driven business decision-making.
Students have the opportunity to gain hands-on experience with a variety of analytical models and decision-support tools and to apply them to interlinked data-inputs and large data sets in the areas of marketing, operations, product and technology innovations, financial services, human resources management, and others.
The curriculum covers advanced software tools and functions such as predictive modeling, text and data mining, visual analytics, simulations, and OLAP tables.
Graduates of the program will be able to analyze data-driven business processes, select appropriate analytical methods to monitor and identify performance issues, and propose optimal data-based solutions.

Online Applied Business Analytics
at
Boston University
Curriculum

METAD571 Business Analytics Foundations

Plus three chosen from the following:

METAD616 Enterprise Risk Analytics

METAD654 Marketing Analytics

METAD688 Web Analytics for Business

METAD699 Data Mining for Business Analytics

Online Applied Business Analytics
at
Boston University
Faculty details

Vladimir Zlatev

Associate Professor of the Practice of Administrative Sciences PhD, MS, BS, Dresden University of Technology

Krystie Dickson

Lecturer, Administrative Sciences MS, Boston University MS, The Arthur Lok Jack Global School of Business, University of the West Indies BS, University of the West Indies