Associate of Applied Science Sports Marketing & Media offered by Full Sail University
- Private University
- 210 acre campus
- Estd. 1979
Associate of Applied Science Sports Marketing & Media at Full Sail University Overview
Duration | 24 months |
Mode of learning | Online |
Official Website | Go to Website |
Course Level | UG Certificate |
Associate of Applied Science Sports Marketing & Media at Full Sail University Highlights
- Earn a degree from Full Sail University
- Financial - aid available
- Learn from an industry expert
Associate of Applied Science Sports Marketing & Media at Full Sail University Course details
- For individuals who want to enhance their knowledge & skills in the field
- Learn about the roles of athletes, coaches, agents, teams, leagues, media outlets, sponsors, and other entities shaping the sports landscape
- Explore the industry's contribution to the global economy, its influence on popular culture, and its impact on society
- Learn about sponsorships, endorsements, fan engagement strategies, social media marketing, and other channels used to promote sports teams, athletes, and brands within the industry
- Explore traditional media formats (sports journalism in print, television, and radio) and digital media platforms (sports websites, podcasts, and social media) used in sports communication
- Learn about writing sports news articles, creating engaging social media content, or potentially even producing basic sports video content, depending on the program's focus
- The Sports Marketing & Media curriculum provides opportunities for you to contribute to the new demands of the evolving field of sports business, particularly from a position where digital art, design, communication, distribution, and marketing intersect
- This curriculum will also provide you with a fundamental understanding of how marketing and content creation are becoming more integrated into the everyday operations of sports businesses
- Furthermore, the curriculum provides practical, real-time opportunities for you to create, distribute, and market content, and includes topics such as social-media marketing, sports-business models, mobile technology, sports sales and sponsorships, intellectual property, and leadership and organizational behavior
- This collaborative, project-based curriculum culminates with you creating and producing a targeted sports-business proposal for a self-selected company such as a team, league, university, or marketer
Associate of Applied Science Sports Marketing & Media at Full Sail University Curriculum
Creative Presentation
Psychology of Play
English Composition I
Business in the Entertainment and Media Industries
Introduction to Marketing
Fundamentals of Web Design
Project and Portfolio I: Personal Branding
Marketing Research
Storytelling for Marketing
Business Accounting
Project and Portfolio II: Market Research
Professional Development Seminar I: Sports Marketing and Media
Fundamentals of Public Relations
Marketing Law and Contracts
Project and Portfolio III: Marketing
Professional Development Seminar II: Sports Marketing and Media
Sports Digital Production
Sports Business Models
Mobility Technology and Marketing
Associate of Applied Science Sports Marketing & Media at Full Sail University Entry Requirements
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Associate of Applied Science Sports Marketing & Media at Full Sail University Contact Information
3300 University Boulevard, Winter Park, Florida 32792
Winter Park ( Florida)