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Digital Business Strategy: Harnessing Our Digital Future 
offered by MIT University

  • Private University
  • Institute Icon168 acre campus
  • Estd. 1861

Digital Business Strategy: Harnessing Our Digital Future
 at 
MIT University 
Overview

Explore how new and existing business strategies can be improved

Duration

6 weeks

Total fee

2.14 Lakh

Mode of learning

Online

Course Level

UG Certificate

Digital Business Strategy: Harnessing Our Digital Future
 at 
MIT University 
Highlights

  • Earn a certificate of course completion from the MIT Sloan School of Management
Details Icon

Digital Business Strategy: Harnessing Our Digital Future
 at 
MIT University 
Course details

Who should do this course?
  • For CEOs, managers, C-suite executives, and entrepreneurs with the knowledge they need to analyze traditional business strategy models and enhance them in light of ever-present disruptive technologies
What are the course deliverables?
  • Explore the ways in which the strategies for new or existing businesses can be improved with transformative technologies like artificial intelligence (AI)
  • Understand the need to rebalance the three key relationships: human minds and machines; physical products and digital platforms; and the core and the crowd
  • Identify transformative principles that have worked for real-world companies as they explore ways to implement them in their own context
  • Develop a review of how transformational technologies could fit into a business of their choice
More about this course
  • The main focus of this executive program is the rebalancing of three key relationships: human minds and machines; physical products and digital platforms; and the core (centralized knowledge) and the crowd (decentralized knowledge). You'll be introduced to examples of companies that have excelled at finding a harmony between tradition and technology
  • Furthermore, students will be supported in uncovering ways to relate these principles to your organization through weekly, ongoing project submissions which encourage you to apply concepts to a business scenario
  • Students will learn through a variety of formats including: interactive videos, practice quizzes, presentations, assignments, and discussion forums
  • Students will have access to a Success Adviser who will help them manage their time, and support they with any administrative or technical queries they might have
Read more

Digital Business Strategy: Harnessing Our Digital Future
 at 
MIT University 
Curriculum

MODULE 1: INTRODUCING DIGITAL TRANSFORMATION

MODULE 2: ARTIFICIAL INTELLIGENCE

MODULE 3: PLATFORMS IN A DIGITAL ECONOMY

MODULE 4: THE PLATFORM REVOLUTION

MODULE 5: HARNESSING THE CROWD

MODULE 6: LIMITS TO DECENTRALIZATION

Faculty Icon

Digital Business Strategy: Harnessing Our Digital Future
 at 
MIT University 
Faculty details

Erik Brynjolfsson
Erik Brynjolfsson is Director of MIT’s Initiative on the Digital Economy, Schussel Family Professor of Management Science at the MIT Sloan School, and research associate at the National Bureau of Economic Research. His research examines the effects of information technologies on business strategy, productivity and performance, digital commerce, and intangible
Andrew Paul McAfee
His research investigates how information technology changes the way companies perform, organize themselves, and compete. At a higher level, his work also focuses on how computerization affects competition, society, the economy, and the workforce. In addition to having numerous papers published, Professor McAfee also writes a widely read blog, which is at times

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Digital Business Strategy: Harnessing Our Digital Future
 at 
MIT University 
Contact Information

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77 Massachusetts Ave, Cambridge, MA 02139, USA
Cambridge ( Massachusetts)

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