Managing Product Platforms: Delivering Variety and Realizing Synergies offered by MIT University
- Private University
- 168 acre campus
- Estd. 1861
Managing Product Platforms: Delivering Variety and Realizing Synergies at MIT University Overview
Duration | 4 days |
Total fee | ₹2.97 Lakh |
Mode of learning | Online |
Course Level | UG Certificate |
Managing Product Platforms: Delivering Variety and Realizing Synergies at MIT University Highlights
- Earn a certificate of course completion from the MIT Sloan School of Management
- The course teaches the management of product platforms through a combination of lectures, case studies, breakout sessions, and group problem solving
Managing Product Platforms: Delivering Variety and Realizing Synergies at MIT University Course details
- For automotive, high tech, manufacturing, railway, heavy vehicles, aerospace, defense, electronics, machinery, healthcare
- For OEMs and suppliers
- Named platform strategies and past corporate examples
- Criteria for evaluating market conditions for which the strategy is or isn't appropriate
- Management levers for use in complex programs
- Key performance indicators for successful platform development
- Benchmark savings and investment sizing data from other firms
- Knowledge and examples of failure modes from past platform efforts
- The differences among industry platforms, supply chain platforms, and product platforms
- Companies from Lockheed Martin to GE use product platform strategies to deliver more variety to their customers and compete more effectively
- This course introduces participants to the concept of 'commonality" or product platforms'the sharing of components, processes, technologies, interfaces and/or infrastructure across a product family
- Students will be exposed to a range of strategies, from product platform, to supply chain platform, to industry platforms
- Students will be offered the opportunity to schedule a private 15-minute consulting session with faculty member Bruce Cameron to discuss any individual issues or concerns facing your organization
Managing Product Platforms: Delivering Variety and Realizing Synergies at MIT University Curriculum
DAY 1
Introduction -Achieving Competitive Advantage
Module 1: Choosing the Right Platform Strategy
Module 1: Choosing the Right Platform Strategy (contd.)
Module 2: Investing in the Platform
Day 2
Module 2: Investing in the Platform (contd.)
Module 3: Designing the Technical Platform
Module 3: Designing the Technical Platform (contd.)
Module 4: Organizing for Platform Development
Day 3
Reflection of Days 1 and 2
Module 4: Organizing for Platform Development (contd.)
Flexible Break
Module 5: Utilizing Essential Management Levers
Day 4
Reflection Days 1, 2, and 3
Module 6: From Product to Industry Platforms
Module 6: From Product to Industry Platforms (contd.)
Closing and Feedback
Managing Product Platforms: Delivering Variety and Realizing Synergies at MIT University Faculty details
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Managing Product Platforms: Delivering Variety and Realizing Synergies at MIT University Contact Information
77 Massachusetts Ave, Cambridge, MA 02139, USA
Cambridge ( Massachusetts)