Mastering Design Thinking offered by MIT University
- Private University
168 acre campus- Estd. 1861
Mastering Design Thinking at MIT University Overview
Duration | 3 months |
Total fee | ₹2.52 Lakh |
Mode of learning | Online |
Official Website | Go to Website  |
Course Level | PG Degree |
Mastering Design Thinking at MIT University Highlights
- Earn a certificate of course completion from the MIT Sloan School of Management
- Quizzes and Assignments for practice
- Class materials: articles, cases and Discussions
Mastering Design Thinking at MIT University Course details
- Product Manager, Marketing Manager, Growth Manager, R&D
- Manager, and Product Head
- Senior Designer, UX Designer, Design Engineer, Creative Manager,
- UX Design Consultant, Art Director
- C-Suite executives including CEO, COO, Managing Director,
- Founder, President, Chief Strategy Officer
- Innovation and Growth Consultants
- Identify and assess opportunities through customer needs analysis
- Create clear product specifications based on customer needs that are desirable, feasible, and viable
- Generate and evaluate new product and service concepts through applied creativity
- Implement a proven 4-step method for planning and executing a prototype
- Design services for enriched customer experiences
- Create and establish a robust product architecture
- Evaluate the economics of product development
- Design products and services with sustainability in mind
- Plan and manage innovation projects effectively
- Design thinking is a powerful approach to new product development that begins with understanding unmet customer needs
- It's a human-centered design process that approaches problem-solving with understanding the user needs
- Design thinking encompasses concept development, applied creativity, prototyping, and experimentation
- When design thinking approaches are applied to business, the success rate for innovation has been seen to improve substantially
- Students will learn through a variety of formats including: interactive videos, practice quizzes, presentations, assignments, and discussion forums
- Students will have access to a Success Adviser who will help them manage their time, and support them with any administrative or technical queries they might have
Mastering Design Thinking at MIT University Curriculum
MODULE 1
Skills expected of design thinking practitioners
Innovation challenges, Real-Win-Worth framework
Altitude case study – innovation processes,
leadership, and overall culture
MODULE 2
Product development process and concept
development phase in design planning and
analysis
Customer needs and markets
Types of product users
Customer needs analysis
MODULE 3
Translating customer needs into measurable
specifications
Benchmarking needs vs. specifications
Dynamics of product specifications
Quality function deployment (house of quality)
MODULE 4
Problem decomposition techniques and
solution concepts
Brainstorming principles and their efficacy in
creative thinking
System exploration and concept / downselection
MODULE 5
Prototyping and its relevance in the
concept development phase
Types of prototyping
Prototyping strategy
Rapid prototyping and virtual prototyping
Prototyping examples
MODULE 6
Service development process
Service cycle experience map
Product vs. service systems
Service innovation examples
MODULE 7
Types of product architecture:
integral and modular
Examples of integral and modular
architectures
Implications of product architecture on
the design process selection
MODULE 8
Product development economics
Project financial modeling
Calculating Net Present Value (NPV) and its
influence over product decision making
Cash flow analysis
MODULE 9
DFE principles and decision making
How DFE integrates with the product
development process
Product life cycle and environmental
impacts
Herman Miller story
MODULE 10
Systematic innovation process: Altitude case
study
Types of development processes – staged,
spiral, and agile methodologies
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Mastering Design Thinking at MIT University Contact Information
77 Massachusetts Ave, Cambridge, MA 02139, USA
Cambridge ( Massachusetts)