Business Analytics: Decision Making with Data offered by Northwestern University
- Private University
240 acre campus- Estd. 1851
Business Analytics: Decision Making with Data at Northwestern University Overview
Business Analytics: Decision Making with Data
at Northwestern University
Tell a persuasive story with data
Duration | 9 weeks |
Total fee | ₹1.68 Lakh |
Mode of learning | Online |
Course Level | UG Certificate |
Business Analytics: Decision Making with Data at Northwestern University Highlights
Business Analytics: Decision Making with Data
at Northwestern University
- Earn a certificate from the Northwestern Kellogg
- Learn from real-world application exercises
- Learn from live faculty webinars
- Learn from industry examples like Microsoft, Google, Salesforce
- Gain from dedicated program support team
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Business Analytics: Decision Making with Data at Northwestern University Course details
Business Analytics: Decision Making with Data
at Northwestern University
Skills you will learn
What are the course deliverables?
- Identify where in your organization analytics adds value
- Build the confidence required to operate in a data-driven environment
- Develop the ability and intuition to judge "good analytics" from "bad analytics"
- Understand the importance of experimentation platforms to drive business growth
- Learn how to tell a persuasive story with data visualization tools
- Build a working knowledge of data science
More about this course
- Big data and analytics are more than technology and data science problems to be relegated to specialists
- In fact, the hardest part of engaging analytics is not the data science or the technology
- The major challenge is first identifying the right business problem to solve, and then determine if analytics can contribute to a solution
- Direct leadership involvement in analytics is critical to reaching optimal business outcomes
- This is largely possible when decision-makers get a working knowledge of data science that is grounded in practical application and equipped with leadership-focused insight
- This program delivers material in an accessible, easy-to-understand format that is immediately applicable to your organization
Business Analytics: Decision Making with Data at Northwestern University Curriculum
Business Analytics: Decision Making with Data
at Northwestern University
Leading with Analytics
Why analytics must be driven by business problems
Exploratory Analytics with Visualization
Distinguish Good from Bad Analytics
Causal Analytics
Causal Analytics in Action: The CPE Case
Predictive Analytics
Linking Analytics with Actions
Machine Learning and Artificial Intelligence
Business Analytics: Decision Making with Data at Northwestern University Faculty details
Business Analytics: Decision Making with Data
at Northwestern University
Eric Anderson
Professor Anderson holds a Ph.D. in Management Science from MIT Sloan School of Management. His research interests include analytics, retailing, pricing strategy, innovation, new products, and channel management.? His recent research has been conducted with various companies around the world
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Business Analytics: Decision Making with Data at Northwestern University Contact Information
Business Analytics: Decision Making with Data
at Northwestern University
Address
633 Clark Street, Evanston, Illinois-60208, USA
Evanston ( Illinois)
Phone
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