Chief Product Officer Program offered by Northwestern University
- Private University
- 240 acre campus
- Estd. 1851
Chief Product Officer Program at Northwestern University Overview
Duration | 16 weeks |
Mode of learning | Online |
Course Level | UG Certificate |
Chief Product Officer Program at Northwestern University Highlights
- Earn a certificate from the Northwestern Kellogg
- Learn from Capstone Projects
- Membership in the global Kellogg alumni network
- Access to the online alumni network, including a network directory, discussion groups, and other tools
- 30 percent discount on all Kellogg Executive Education open-enrollment programs
- Access to cutting-edge research and content from Kellogg faculty and leading practitioners
Chief Product Officer Program at Northwestern University Course details
- For senior- and mid-career product leaders who are responsible for product design, engineering, or marketing
- For product leaders aspiring to or already serving in C-level roles who want to keep current on trends to accelerate growth
- For executives looking to align product strategy with business strategy, understand the implications of technology on the product portfolio, and manage cross-functional teams in the organization
- Use customer data analytics to measure and improve the performance of the product portfolio
- Present clear messaging about the value of the product to stakeholders
- Hone skills in financial analysis, talent development, and product leadership
- Digital disruption has propelled organizations to refocus their product offerings and leverage analytics to respond to evolving customer expectations
- The COVID-19 pandemic has further accelerated this digitalization of product experiences
- There is now an increasing demand for chief product officers (CPOs) with strategic, analytical and communication skills who can drive product vision and innovation while leading business growth
Chief Product Officer Program at Northwestern University Curriculum
Product Vision and Strategy
The Chief Product Officer
Product Strategy and Portfolio Management
Strategic Foresight
Growth Strategies and 10X Thinking
Product Discovery and Market Insights
Customer Centricity
Data-Driven Customer Insights
Design Thinking
Market Opportunity Analysis and Product Discovery
Leadership and Communication Acumen
Leading at the Enterprise Level and Managing Trust
The Art of Communication
Strategic Storytelling
Influence Strategies and Executive Presence for Product Leaders
Business Acumen
Finance for Product Leaders
Making 'Build, Buy, or Ally-Decisions
Developing Talent and Organizing Product Teams
Capstone Simulation: Digital Services Strategy Game
Electives
Delivering Business Growth
Kellogg on Branding
Leading with Advanced Analytics and Artificial Intelligence
The Customer-Focused Organization
Developing and Leading High-Performance Teams
Leading and Sustaining a Culture of Innovation
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Chief Product Officer Program at Northwestern University Contact Information
633 Clark Street, Evanston, Illinois-60208, USA
Evanston ( Illinois)
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