Graduate Certificate in Content Strategy
offered by Northwestern University

Private University
240 acre campus
Estd. 1851

Graduate Certificate in Content Strategy
at
Northwestern University
Overview

Learn everything you need to know about content strategy and give a boost to your professional career

Duration	6 months
Start from	Start Now
Total fee	₹13.65 Lakh
Mode of learning	Online
Official Website	Go to Website
Course Level	PG Certificate

Graduate Certificate in Content Strategy
at
Northwestern University
Highlights

Earn a graduate certificate of completion from Northwestern University
Learn from industry experts

Graduate Certificate in Content Strategy
at
Northwestern University
Course details

Skills you will learn

Technical Writing Communication skills Content Writing

Who should do this course?

Marketers who want to deepen their understanding of content creation, distribution, and optimization to better engage with their target audience and achieve business goals

What are the course deliverables?

Translate complex information into compelling visual forms and narratives, particularly within digital media
Strengthen impact of communication individually and collaboratively to meet organizational goals
Design seamless experiences that support an organization's strategy across multiple digital platforms
Create memorable and engaging content using digital media

More about this course

The Information Design & Strategy program teaches students how to translate information and data into meaningful visual forms, narratives and interfaces
This interdisciplinary program prepares students to step into a cross-functional or leadership role by developing a deep and holistic understanding of today's sophisticated digital media
Students will build skills in teamwork, strategy, and ethics that are foundational to new media professionals
Communicators today must adapt content to multiple platforms and channels, but how do they do this while retaining the essential messages
The Content Strategy certificate will enable students to improve the impact of their communication and make full use of the expressive possibilities of digital media in creating memorable and engaging content

Graduate Certificate in Content Strategy
at
Northwestern University
Curriculum

Information and Content Strategy

Storytelling and Technical Writing

Social Media and Content Curation

Persuasion and Strategic Communication

Graduate Certificate in Content Strategy
at
Northwestern University
Faculty details

Ignatius Aloysius

Ignatius Valentine Aloysius completed his MFA in Creative Writing with a focus on fiction from Northwestern University’s School of Professional Studies, where he received the Distinguished Thesis Award for his novel manuscript Fishhead. Soup.

Kevin Budelmann

Kevin Budelmann is the president and co-founder of Peopledesign, a design strategy firm based in Michigan. Kevin oversees the firm’s strategic direction and helps manage client relationships as designer, strategist and change catalyst.