Bachelor of Science in Marketing offered by Penn State University
- Public University
- 7343 acre campus
- Estd. 1855
Bachelor of Science in Marketing at Penn State University Overview
Duration | 48 months |
Start from | Start Now |
Total fee | ₹62.36 Lakh |
Mode of learning | Online |
Official Website | Go to Website |
Course Level | UG Degree |
Bachelor of Science in Marketing at Penn State University Highlights
- Earn a degree from The Pennsylvania State University
- Financial - Aid available
- Learn from industry experts
Bachelor of Science in Marketing at Penn State University Course details
- For individuals who want to enhance their knowledge & skill in the field
- Understand the concepts and techniques of marketing as they apply to modern organizations
- Apply your knowledge in the different environments in which marketing programs, plans, and strategies are formulated and implemented
- Use the analytical tools necessary to assist brick-and-mortar and online marketing operations of companies
- Develop and carry out a marketing plan for an organization
- Effectively evaluate the impact and implications of relevant business functions and develop an integrative, interdisciplinary appreciation of business situations, problems, and solutions
- Penn State's AACSB–accredited Bachelor of Science in Marketing blends the disciplines of traditional marketing with new trends to deliver a learning experience that is both comprehensive and innovative
- This program, offered through World Campus in partnership with Penn State Harrisburg, can provide you with the in-depth knowledge to develop results-oriented strategic marketing plans for any organization
- Whether you are just starting or you are ready to complete your degree, you can earn a highly respected credential from the leader in online education
Bachelor of Science in Marketing at Penn State University Curriculum
ACCTG 211Financial and Managerial Accounting for Decision-Making
BA 364YInternational Business and Society
BA 462Business Strategy
ECON 102Introductory Microeconomic Analysis and Policy
ECON 104Introductory Macroeconomic Analysis and Policy
ENGL 202DEffective Writing: Business Writing
FIN 301Corporation Finance
MGMT 301Basic Management Concepts
MIS 204Introduction to Business Information Systems
MIS 390Information Systems Management and Applications
MKTG 301WPrinciples of Marketing
MKTG 330Consumer Behavior
MKTG 342Marketing Research
MKTG 450WMarketing Strategy
SCM 301Supply Chain Management
Bachelor of Science in Marketing at Penn State University Entry Requirements
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Bachelor of Science in Marketing at Penn State University Contact Information
University Park, State College, PA 16801, United States
State College ( Pennsylvania)