BA in Communication & Information Sciences in Advertising offered by University of Alabama
- Public University
1 Campus- Estd. 1820
BA in Communication & Information Sciences in Advertising at University of Alabama Overview
BA in Communication & Information Sciences in Advertising
at University of Alabama
Understanding communication theories and research methods allows students to analyze target audiences, craft persuasive messages, and measure the effectiveness of advertising campaigns
Duration | 48 months |
Start from | Start Now |
Total fee | ₹38.52 Lakh |
Mode of learning | Online |
Official Website | Go to Website  |
Course Level | UG Degree |
BA in Communication & Information Sciences in Advertising at University of Alabama Highlights
BA in Communication & Information Sciences in Advertising
at University of Alabama
- Earn a degree from The University of Alabama
- Financial -Aid available
- Learn from industry experts
BA in Communication & Information Sciences in Advertising at University of Alabama Course details
BA in Communication & Information Sciences in Advertising
at University of Alabama
Skills you will learn
Who should do this course?
- Individuals who want to earn a degree while balancing their work and personal commitments
What are the course deliverables?
- Create visually appealing and effective advertising materials, including print ads, digital ads, video commercials, and other visual content
- Understand the role and impact of various media platforms in advertising and marketing campaigns
- Apply ethical principles to advertising practices and decisions
- Understand the global advertising landscape and develop culturally sensitive advertising campaigns
- Understand the history and evolution of advertising, as well as major advertising theories and frameworks
More about this course
- The University of Alabama’s online Bachelor of Arts in Communication & Information Sciences (BACIS) with a major in Advertising equips students with the skills necessary for creating persuasive messaging across myriad platforms that result in conversions
- The curriculum will give you an understanding of advertising best practices and design
- You’ll learn how to conduct audience analyses, tailor messaging across channels, and create effective advertising strategies
- The online coursework gives you the flexibility to earn your undergraduate advertising degree on your schedule
BA in Communication & Information Sciences in Advertising at University of Alabama Curriculum
BA in Communication & Information Sciences in Advertising
at University of Alabama
Required Core Courses
EN 101 English Composition
EN 102 English Composition
CIS 250 Introduction to Design Software (C)
CIS 260 Introduction to Media Resources (C)
COM 123 Public Speaking
Select three hours in Fine Arts (FA)
Foundation Courses
MC 101 Introduction to Mass Communication
JCM 103 Mechanics of Media Writing
APR 221 Introduction to Advertising
APR 280 Introduction to Audience Analysis
APR 290 Introduction to Channels and Messaging
APR 302 Advertising Strategy (W)
BA in Communication & Information Sciences in Advertising at University of Alabama Entry Requirements
BA in Communication & Information Sciences in Advertising
at University of Alabama
Eligibility criteria
- Education: High school/ diploma from recognised board
Conditional Offer
- Not mentioned
Other courses offered by University of Alabama
4 years
C+ Shiksha Grade
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BA in Communication & Information Sciences in Advertising at University of Alabama Contact Information
BA in Communication & Information Sciences in Advertising
at University of Alabama
Address
The University of Alabama
Tuscaloosa, AL 35487
Tuscaloosa ( Alabama)
Phone
Email
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