Professional Sequence in Digital Marketing offered by UC Berkeley
- Public University
- 1200 acre campus
- Estd. 1868
Professional Sequence in Digital Marketing at UC Berkeley Overview
Professional Sequence in Digital Marketing
at UC Berkeley
Get ready to launch your career in digital marketing or enhance your marketing skill set
Duration | 2 years |
Total fee | ₹4,700 |
Mode of learning | Online |
Official Website | Go to Website |
Course Level | UG Certificate |
Professional Sequence in Digital Marketing at UC Berkeley Highlights
Professional Sequence in Digital Marketing
at UC Berkeley
- Earn a certificate of completion from University of California, Berkeley
- Hands-on learning for practical exposure
Professional Sequence in Digital Marketing at UC Berkeley Course details
Professional Sequence in Digital Marketing
at UC Berkeley
Skills you will learn
What are the course deliverables?
- The customer lifecycle
- Market and audience segments
- Social media marketing
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Google Ads (formerly Adwords)
- Pay-Per-Click models (PPC)
- Brand awareness
- Product positioning
- Data analytics
More about this course
- Digital marketing is the intersection of finding those qualified customers and eliciting brand awareness and engagement for your organization'whether a small startup or a Fortune 500
- In a world that is fast becoming digital-centric, effective marketers need to understand the various platforms, key performance indicators (KPIs) and Return on Investment (ROI) to elicit brand awareness and customer engagement
Professional Sequence in Digital Marketing at UC Berkeley Curriculum
Professional Sequence in Digital Marketing
at UC Berkeley
Required Courses
Digital Marketing
Strategic Marketing Analytics
Social Media Marketing Strategies
Marketing Data Visualization
Professional Sequence in Digital Marketing at UC Berkeley Faculty details
Professional Sequence in Digital Marketing
at UC Berkeley
Emily Smith, Program Manager
Professional Sequence in Digital Marketing at UC Berkeley Entry Requirements
Professional Sequence in Digital Marketing
at UC Berkeley
Other courses offered by UC Berkeley
Professional Sequence in Digital Marketing at UC Berkeley Popular & recent articles
Professional Sequence in Digital Marketing
at UC Berkeley
View more articles
Professional Sequence in Digital Marketing at UC Berkeley Contact Information
Professional Sequence in Digital Marketing
at UC Berkeley