MA in Communication Management (Public Relations) 

offered by University of Denver

Individuals seeking to enter the public relations field with a deep understanding of PR strategies, media relations, and reputation management

Individuals working in marketing or related communication fields who want to gain specialized knowledge in public relations to integrate PR into broader communication or marketing strategies

Communicate persuasively to targeted audiences

Create communication and PR plans with measurable results

Develop, manage, and analyze effective media relations practices

You'll learn strategies to connect with influencers, utilize mass media, and leverage social media, all while employing principles of persuasion and quality content creation

Expertly reach stakeholders, manage your organization?s identity, and maximize the impact of its reputation

From researching and evaluating audiences, to assessing the value of PR campaigns, you will apply critical thinking, precise writing, and complex reasoning