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Graduate Certificate in Public Relations and Social Media 

Graduate Certificate in Public Relations and Social Media
 at 
UNL 
Overview

Dive into branding, current communications issues and develop a strategic marketing plan

Duration

12 months

Mode of learning

Online

Official Website

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Course Level

UG Certificate

Graduate Certificate in Public Relations and Social Media
 at 
UNL 
Highlights

  • Earn a certificate from University of Nebraska
  • Financial - aid available
  • Learn from industry experts
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Graduate Certificate in Public Relations and Social Media
 at 
UNL 
Course details

Who should do this course?
  • For individuals who want to enhance their knowledge & skills in the field
What are the course deliverables?
  • Learn the core principles of public relations, including strategic planning, message development, media relations, crisis communication, and reputation management
  • Gain proficiency in various social media platforms and tools, understanding their unique characteristics, audience engagement strategies, and content creation techniques
  • Learn how to seamlessly integrate traditional and social media strategies to develop comprehensive communication plans that reach target audiences effectively
  • Understand how to track and analyze social media data to measure the success of campaigns and refine your approach for optimal results
  • Develop a strong foundation in ethical practices and responsible communication principles when using social media for public relations purposes
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More about this course
  • A Graduate Certificate in Public Relations and Social Media equips individuals with the skills and knowledge needed to navigate the ever-evolving landscape of communication and media relations, specifically focusing on the powerful combination of traditional public relations principles and the dynamic world of social media

Graduate Certificate in Public Relations and Social Media
 at 
UNL 
Curriculum

ADPR 830: Advertising Issues & Strategies

ADPR 834: Digital Insights & Analytics

ADPR 850: PR Theory & Strategy

APDR 866: Social Media Theory & Practice

Graduate Certificate in Public Relations and Social Media
 at 
UNL 
Entry Requirements

Eligibility criteriaUp Arrow Icon
Conditional OfferUp Arrow Icon
  • Not mentioned

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Graduate Certificate in Public Relations and Social Media
 at 
UNL 
Contact Information

Address

Seaton Hall, Suite 201
PO Box 880639
Lincoln, NE 68588-0639

Lincoln ( Nebraska)

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