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Bachelor of Science in Marketing 

Bachelor of Science in Marketing
 at 
WilmU 
Overview

Understand global marketing strategies, cross-cultural marketing, and international market entry

Duration

48 months

Total fee

40.89 Lakh

Mode of learning

Online

Official Website

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Course Level

UG Degree

Bachelor of Science in Marketing
 at 
WilmU 
Highlights

  • Earn a degree after completion of the course
  • Financial aid facility available
  • Fee can be paid in installments
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Bachelor of Science in Marketing
 at 
WilmU 
Course details

Who should do this course?
  • Marketing Enthusiasts
  • High School Graduates
  • Business and Management Students
What are the course deliverables?
  • Demonstrate effective information literacy and communication skills with valid and reliable research
  • Assess how various key marketing concepts including ethics, leadership, and legal areas encountered in the marketing of products and services
  • Appraise the design, implementation, control, and evaluation functions relating to marketing
  • Evaluate the important role marketing plays in relation to meeting the strategic objectives of the organization
  • Use a variety of marketing concepts, theories, and tools on both an individual and team basis
More about this course
  • This course focuses on teaching students the fundamentals of marketing strategies, consumer behavior, market research, and various elements crucial for promoting products and services
  • This course provide a comprehensive understanding of marketing principles, strategies, and practical skills
  • This course aims to prepare graduates for careers in various marketing roles such as marketing managers, market research analysts, advertising executives, digital marketers, and brand managers across different industries

Bachelor of Science in Marketing
 at 
WilmU 
Curriculum

English Composition

English Composition I

English Composition II

Humanities

Business Ethics

Aesthetics of Film

Social Science

Fundamentals of Economics

Introduction to Psychology

Mathematics

Introductory Survey of Mathematics

Natural Science

Natural Science Elective

Computer Operations

Integrating Excel into Business Problem Solving

Critical Analysis

Introduction to Critical Thinking

Citizenship

Contemporary Global Issues

Business Core

Accounting I

Accounting II

Intro to Business Analytics

Principles of Management

Organizational Behavior

Business Communications

Marketing Core

Legal and Ethical Environment of Business

Global Marketing

Consumer Behavior

Marketing Research

Social Media Marketing

Choose one of the following two courses

Integrated Marketing Communications

Management Information Systems

Marketing Electives

Design for Marketing

Principles of Advertising

Public Relations

Internet Marketing

Entrepreneurship

Business Electives

Business Elective

Business Elective

Bachelor of Science in Marketing
 at 
WilmU 
Entry Requirements

Eligibility criteriaUp Arrow Icon
Conditional OfferUp Arrow Icon
  • Yes

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Bachelor of Science in Marketing
 at 
WilmU 
Contact Information

Address

320 N. DuPont Hwy, New Castle, Delaware 19720
New Castle ( Delaware)

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