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QUT - Social Media Analytics: Using Data to Understand Public Conversations 

  • Offered byFutureLearn

Social Media Analytics: Using Data to Understand Public Conversations
 at 
FutureLearn 
Overview

Duration

3 weeks

Total fee

2,204

Mode of learning

Online

Credential

Certificate

Social Media Analytics: Using Data to Understand Public Conversations
 at 
FutureLearn 
Highlights

  • Duration 3 weeks
  • Weekly study 3 hours
Details Icon

Social Media Analytics: Using Data to Understand Public Conversations
 at 
FutureLearn 
Course details

Skills you will learn
More about this course
  • What are tweets and the cultural politics of Twitter? Learn to use TAGS and discuss the implications of accessing social media data.
  • What are the pros and cons of analysing social media data in real time? Learn how to use Tableau to analyse data, identify trends and patterns and explore how social media have been used in times of crisis and during political campaigns.
  • During this social media analytics course, you will use Gephi to visualise data networks, discuss the benefits of using digital tools to analyse social media data and consider how such analyses may be supported by other methods.

Social Media Analytics: Using Data to Understand Public Conversations
 at 
FutureLearn 
Curriculum

Understanding and gathering

Understanding #conversations

Gathering Twitter data

What have you learnt?

Analysing

Twitter metrics

Making sense of data

What have you learnt?

Visualising

Social Networks

Seeing the big picture

What have you learnt?

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Social Media Analytics: Using Data to Understand Public Conversations
 at 
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