The Branding Masterclass The Entire Brand Design Process
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The Branding Masterclass The Entire Brand Design Process at UDEMY Overview
Duration | 9 hours |
Total fee | ₹449 |
Mode of learning | Online |
Credential | Certificate |
The Branding Masterclass The Entire Brand Design Process at UDEMY Highlights
- Earn a certificate of completion from Udemy
- Learn from 9 downloadable resources
- Get full lifetime access of the course material
- Comes with 30 days money back guarantee
The Branding Masterclass The Entire Brand Design Process at UDEMY Course details
- For Graphic designers wanting to learn more about the entire branding and brand design process
- For Anyone wanting to add brand packages to their client offerings
- For Anyone interested in the Logo Design Process
- For Anyone wanting to go deeper with design theory and see it applied to a real world brand design project
- For Anyone wanting to learn how to be creative, brainstorm and come up with concepts and ideas
- For Anyone wanting to build a portfolio
- The Entire Branding Process from Sketch to Finished Client Presentation
- Understand Everything About Client Briefs
- Learn to Ask the Right Questions to the Client
- Learn to Conduct Client and Competitor Research
- Find Your Target Audience and Product Customer Profiles and Personas
- Find Your Style Direction and Produce Stylescapes, Moodboards and Other Presentations
- Find a Brand?s Position in the Market
- Work through Word Association Exercises, Word Mapping and Learn HOW to Brainstorm
- This course covers all aspects of the brand design process
- The brand development process plays a critical part of the marketing and success of a company
- This class gently guides you through this process with a practical real world branding project using a case study for a sushi restaurant and delivery service
- We created this course so you can start to offer branding packages to land bigger higher paying clients and propel yourself to the next level in your design career
- This course gives you the tools to know how to spark creativity, ideas, concepts and put them into motion
The Branding Masterclass The Entire Brand Design Process at UDEMY Curriculum
Course Introduction
Course Introduction
Course Guide and Student Facebook Group
Brand Design Theory
Introduction to Brand Design
Introduction to Brand Design Part 2
The Client Brief
Research
Target Audience
Finding Your Style Direction
Creating a Stylescape
Creating a Stylescape - Part 2
Creating a Stylescape - Part 2
Word Association Exercise
Word Mapping
Sketching Warm Up
Sketching Our Concepts
Logo Design Section
Getting Started
The Knife Concept
3
Working with Typography
Choosing Our Concepts
Refining Our Concepts
Extra Lesson: Logo Design Mockup
Our Last and Final Concept
Developing a Logo System
Perfecting and Gridding The Logo
Gridding Our Logo
Alternative Presentations
Developing a Typographic system
Typographic system - An Overview
Typographic Systems - Examples
Menu Layout
Menu Layout - Part 2
Developing a Type Scale
Developing a Color Systems
How to Choose Color
Psychology of Color
Flexible Color Systems
Creating Our Chopstick Wrapper
Wrapper Layout
Exploring Different Color Options
Applying Colors to Our Menu Project
Brand Voice & Language
Brand Voice & Language
The Branding Masterclass The Entire Brand Design Process at UDEMY Faculty details
The Branding Masterclass The Entire Brand Design Process at UDEMY Entry Requirements
- Prerequisite: Basic Working Knowledge of a Photo Editing or Vector Editing Program
- Not mentioned
Other courses offered by UDEMY
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