Business Strategy and Financial Performance
offered by INSEAD - France

Private University
1 Campus
Estd. 1957

Business Strategy and Financial Performance
at
INSEAD - France
Overview

Sound strategic thinking abilities combine successful execution with superior financial performance

Duration	7 weeks
Total fee	₹1.66 Lakh
Mode of learning	Online
Course Level	UG Certificate

Business Strategy and Financial Performance
at
INSEAD - France
Highlights

Earn a certificate of completion from Insead
Access the full expertise of INSEAD's world-class faculty
Get action learning project for practical exposure
Learn through dynamic and engaging methods, including videos, quizzes and role-plays

Business Strategy and Financial Performance
at
INSEAD - France
Course details

Who should do this course?

For High potentials looking to accelerate their development as business leaders
For Executives in functions such as HR and IT
For Those responsible for B2B client relationships

What are the course deliverables?

Develop your ability to think strategically and see the big picture
Learn to take a value-driven approach
Understand the impact of management choices on company financials

More about this course

This course is designed to give you the key tools and perspectives from strategy and finance to achieve these objectives
The programme will help you understand how a company's strategic agenda can evolve, and how you can use that understanding to better identify opportunities for profitable differentiation
You will then learn how to use those opportunities to formulate an execution plan, drive organisational alignment and ultimately improve financial performance
Developing your ability to do so will allow you to better understand the drivers behind any organisation's financial performance, and how to leverage that knowledge in your own specific areas of responsibility

Business Strategy and Financial Performance
at
INSEAD - France
Curriculum

The big picture perspective

Understand the key external forces that create opportunities and threats for a business by transforming the industry value chain, patterns of demand and competitive pressures

Explore the challenge of strategically positioning a business to create and sustain competitive advantage in a dynamic market

Meet the challenge of strategy execution by learning to align an organisation's key activities and resources with its desired position in the market

The value approach to managing a business

Understand why it's important for a business to create value for society by delivering products and services for which the customers-willingness to pay exceeds the underlying resource costs

Learn how to make sure a business captures value by selecting attractive positions in the industry value chain and pursuing a distinctive value proposition

Develop decision-making skills to support sustainable value creation

The financial perspective on strategy execution

Develop an understanding of key financial statements to appreciate how a company's strategy affects the bottom line

Explore financial metrics in more detail, learning how to create and deliver value for the customer

Learn how different management choices influence financials, with a focus on how better decision-making leads to superior performance

Business Strategy and Financial Performance
at
INSEAD - France
Faculty details

Peter Zemsky, Programme Director

Professor Zemsky has been part of the INSEAD leadership team since 2010. He has had global responsibility for Faculty and Research, Degree Programmes including MBA and EMBA, IT and Digital Communications, and the development of the school’s Middle East campus. He has served as Acting and Interim Dean of the school. He led the creation of the school’s Degree Programmes department, a doubling of the school’s EMBA programme including the launch of a Singapore section, and the creation of an MBA period in Abu Dhabi.