Design Thinking and Creativity for Business
offered by INSEAD - France

Private University
1 Campus
Estd. 1957

Design Thinking and Creativity for Business
at
INSEAD - France
Overview

Develop creative and design thinking skills

Duration	5 weeks
Total fee	₹1.41 Lakh
Mode of learning	Online
Course Level	UG Certificate

Design Thinking and Creativity for Business
at
INSEAD - France
Highlights

Earn a certificate of completion from Insead
Access the full expertise of INSEAD?s world-class faculty
Get action learning project for practical exposure
Learn through dynamic and engaging methods, including videos, quizzes and role-plays

Design Thinking and Creativity for Business
at
INSEAD - France
Course details

Who should do this course?

For Senior executives who want to strengthen their ability to lead innovation
For Team leaders and managers
For Executives seeking to learn new problem-solving approaches to innovation
For Participants coming in groups/teams

What are the course deliverables?

Master the skills you need to sustain creative and design thinking capabilities
Acquire the mindset and managerial levers you need to develop an innovative organisational culture
Equip you with a methodology to put design thinking into actions
Learn how to solve problems creatively in any setting by collaborating with design coaches

More about this course

Design is a transformational force that helps organisations develop products, services and experiences that connect and resonate with customers
This enables meaningful and emotional differentiation in the eyes of consumers
To help organisations address today?s business challenges in innovative ways, business leaders are seeking to develop their creative and design thinking skills
This course will take you on a hands-on learning journey that will help you develop the creative-thinking skills needed to innovate in any organisational context

Design Thinking and Creativity for Business
at
INSEAD - France
Curriculum

User-Centered Insighting

Understand problems from a human perspective

Find meaningful purpose behind any innovation

Learn novel ways to uncover insights

Creative Ideating

The essence of creativity

Unpack the creativity phenomenon

Learn strategies to enable creative ideating

Agile Iterating

Iterating in a 'quick and dirty' manner

Design, evaluate and execute iterations

Moving ideas to viable states

Creative Organisational Cultures

Bring the power of design to your organisation

How to conceive a creative organisational culture

Management team to support a creative thinking culture

Organisational Transformation

Learn how to make transformation a reality

Engage in the process of becoming more innovative

The challenges and opportunities to be a more innovative organisation

Design Thinking and Creativity for Business
at
INSEAD - France
Faculty details

Manuel Sosa

Manuel E. Sosa is a Professor of Technology and Operations Management and the Director of the Heinrich and Esther Baumann–Steiner Fund for Creativity and Business at INSEAD. He received a BS degree in Mechanical Engineering from Universidad Simón Bolívar (Caracas, Venezuela) and an SM and a PhD degrees in Mechanical Engineering from the Massachusetts Institute of Technology (MIT)