Strategy in the Age of Digital Disruption
offered by INSEAD - France

Private University
1 Campus
Estd. 1957

Strategy in the Age of Digital Disruption
at
INSEAD - France
Overview

Develop effective strategies in a digital age

Duration	5 weeks
Total fee	₹1.41 Lakh
Mode of learning	Online
Course Level	UG Certificate

Strategy in the Age of Digital Disruption
at
INSEAD - France
Highlights

Earn a certificate of completion from Insead
Access the full expertise of INSEAD's world-class faculty
Get action learning project for practical exposure
Learn through dynamic and engaging methods, including videos, quizzes and role-plays

Strategy in the Age of Digital Disruption
at
INSEAD - France
Course details

Who should do this course?

For Executives who are in traditional leadership positions
For Executives who already have deep expertise and passion for digital

What are the course deliverables?

Demonstrate how digital is transforming the industry value chain, patterns of demand and competitive pressures that impact your industry
Leverage digital to develop compelling value propositions that help you to turn a threat into an opportunity
Execute on digital strategies by aligning key activities across your organisation with new value propositions
Gain an understanding of AI and its value creation power and explore key challenges in executing AI strategies
Acquire insights directly from leading executives on how they are adapting to digital in their own organisations

More about this course

In the last decade, digital has become part of almost every debate and discussion around strategy and often, the central focus
Powerful and interconnected technologies today including the cloud and AI, mean any business going through a digital transformation journey will be handed lucrative opportunities, but will also have to face dramatic threats
The possibilities for new products, services and business models promise to substantially impact almost every sector of the economy even those where digital has already brought important changes
Strategy in the Age of Digital Disruption provides the strategic tools, concepts and perspectives that will allow you to develop a strategic response to the new digital possibilities and to then align your organisation for effective strategy execution

Strategy in the Age of Digital Disruption
at
INSEAD - France
Curriculum

Living in a Digital World

Introduction and programme logistics

Waves of digital disruption and opportunity

Digital industrial revolution

Lessons from the original industrial revolution

Getting FIT for a Digital Age

Keys to effective strategy in a digital age

Strategy as FIT

From threat to opportunity

Industry value chain

What does it mean to be tech savvy?

Understanding AI

Digital Transformation

Follow the Value

Prioritising digital opportunities

Emergence of sharing economy

Value Creation and Value Capture

B2B value creation

Willingness-to-pay

Social Value

Competing with Value

Achieving product-market fit

Driving a leap in value

Value capture

Sustaining superior value creation

Positive feedback

Added value

Competitive pressures

Blue Ocean strategy

Support functions in a digital age

Executing on Digital

How to execute your digital strategy

Strategic agility

Data culture

Resource accumulation

Executing on AI strategies

Seeing the Big Picture

Company value chain

Integrated case: key activities with links to value creation, resources and industry value chain

Integration: AI Traps and Pitfalls

Seeing the Big Picture

Strategy in the Age of Digital Disruption
at
INSEAD - France
Faculty details

Peter Zemsky, Programme Director

Professor Zemsky has been part of the INSEAD leadership team since 2010. He has had global responsibility for Faculty and Research, Degree Programmes including MBA and EMBA, IT and Digital Communications, and the development of the school’s Middle East campus.