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MBA in Marketing Management 

    MBA in Marketing Management
     at 
    Profcyma Career Solutions 
    Overview

    An MBA in Marketing Strategy typically equips students with advanced knowledge in market analysis, consumer behavior, competitive strategy, brand management, digital marketing, and strategic planning

    Duration

    2 years

    Mode of learning

    Online

    Official Website

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    Course Level

    PG Degree

    MBA in Marketing Management
     at 
    Profcyma Career Solutions 
    Highlights

    • Earn a degree after completion of course
    • Regular Interaction with Guest Speakers and Industry Leaders
    • UGC approved degree program
    • Regular counseling sessions
    • Last minute revision sessions
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    Details Icon

    MBA in Marketing Management
     at 
    Profcyma Career Solutions 
    Course details

    Who should do this course?

     

    • Marketing Professionals: Mid-career marketers looking to deepen their strategic skills and advance into senior management or leadership roles within marketing departments.

    • Brand Managers: Individuals responsible for managing and enhancing the perception and value of brands within organizations.

    • Product Managers: Those overseeing the development, positioning, and lifecycle management of products or services.

    • Advertising and Promotions Managers: Professionals involved in planning and executing advertising campaigns, promotions, and other marketing communications strategies.

    • Market Researchers: Individuals involved in gathering and analyzing data about consumers, competitors, and market trends to inform strategic marketing decisions.

    • Entrepreneurs and Business Owners: Individuals starting or managing their own businesses who seek to develop effective marketing strategies to grow their ventures.

     

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    What are the course deliverables?
    • Marketing Strategy
    • Consumer Behavior Analysis
    • Digital Marketing
    • Brand Management
    • Market Research and Analytics
    • Product Development and Innovation
    • Marketing Communications
    • Sales and Distribution Management
    • International Marketing
    • Ethical and Legal Considerations in Marketing
    More about this course

    Marketing Management equips students with the knowledge, skills, and strategic insights needed to succeed in today's competitive business landscape.

    It is an exciting field within the business world, focusing on promoting products and services to consumers.

    Involves creating strategies, analyzing markets, and understanding consumer behavior to drive sales and brand Awareness. 

    MBA in Marketing Management
     at 
    Profcyma Career Solutions 
    Curriculum

    Semester 1

    • Principles & Practices of Management
    • Organizational Behavior
    • Management Accounting
    • Managerial Economics
    • Business Communication
    • Research Methodology
    • Environment Awareness and Disaster Management

    Semester 2

    • Human Resource Management
    • Marketing Management
    • Financial Management
    • Operations Management
    • Management Information System
    • Strategic Management & Business Policy
    • Entrepreneurship Development

    Semester 3

    • Consumer Behavior
    • Marketing Research
    • Sales & Distribution Management
    • Product and Brand Management
    • Retail Management
    • Marketing of services

    Generic Elective-I 

    • Digital Marketing
    • Business English

    Semester 4

    • International Marketing
    • Integrated Marketing Communication
    • Project Work Report

    Generic Elective-II

    • Soft Skill
    • Business Ethics and Corporate Governance

    MBA in Marketing Management
     at 
    Profcyma Career Solutions 
    Entry Requirements

    Eligibility criteriaUp Arrow Icon

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    MBA in Marketing Management
     at 
    Profcyma Career Solutions 

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    MBA in Marketing Management
     at 
    Profcyma Career Solutions 
    Contact Information

    Address

    2nd floor, Office no 3, Opp high class soc, M.no 734 Near Suryadutta College
    Pune ( Maharashtra)

    Phone
    9028416680

    (For general query)

    9405709042

    (For admission query)

    Email
    profcymashiksha@gmail.com

    (For general query)

    info@profcyma.com

    (For admission query)

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