MBA in Marketing Management offered by Profcyma Career Solutions
MBA in Marketing Management at Profcyma Career Solutions Overview
Duration | 2 years |
Mode of learning | Online |
Official Website | Go to Website |
Course Level | PG Degree |
MBA in Marketing Management at Profcyma Career Solutions Highlights
- Earn a degree after completion of course
- Regular Interaction with Guest Speakers and Industry Leaders
- UGC approved degree program
- Regular counseling sessions
- Last minute revision sessions
MBA in Marketing Management at Profcyma Career Solutions Course details
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Marketing Professionals: Mid-career marketers looking to deepen their strategic skills and advance into senior management or leadership roles within marketing departments.
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Brand Managers: Individuals responsible for managing and enhancing the perception and value of brands within organizations.
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Product Managers: Those overseeing the development, positioning, and lifecycle management of products or services.
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Advertising and Promotions Managers: Professionals involved in planning and executing advertising campaigns, promotions, and other marketing communications strategies.
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Market Researchers: Individuals involved in gathering and analyzing data about consumers, competitors, and market trends to inform strategic marketing decisions.
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Entrepreneurs and Business Owners: Individuals starting or managing their own businesses who seek to develop effective marketing strategies to grow their ventures.
- Marketing Strategy
- Consumer Behavior Analysis
- Digital Marketing
- Brand Management
- Market Research and Analytics
- Product Development and Innovation
- Marketing Communications
- Sales and Distribution Management
- International Marketing
- Ethical and Legal Considerations in Marketing
Marketing Management equips students with the knowledge, skills, and strategic insights needed to succeed in today's competitive business landscape.
It is an exciting field within the business world, focusing on promoting products and services to consumers.
Involves creating strategies, analyzing markets, and understanding consumer behavior to drive sales and brand Awareness.
MBA in Marketing Management at Profcyma Career Solutions Curriculum
Semester 1
- Principles & Practices of Management
- Organizational Behavior
- Management Accounting
- Managerial Economics
- Business Communication
- Research Methodology
- Environment Awareness and Disaster Management
Semester 2
- Human Resource Management
- Marketing Management
- Financial Management
- Operations Management
- Management Information System
- Strategic Management & Business Policy
- Entrepreneurship Development
Semester 3
- Consumer Behavior
- Marketing Research
- Sales & Distribution Management
- Product and Brand Management
- Retail Management
- Marketing of services
Generic Elective-I
- Digital Marketing
- Business English
Semester 4
- International Marketing
- Integrated Marketing Communication
- Project Work Report
Generic Elective-II
- Soft Skill
- Business Ethics and Corporate Governance
MBA in Marketing Management at Profcyma Career Solutions Entry Requirements
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MBA in Marketing Management at Profcyma Career Solutions Contact Information
2nd floor, Office no 3, Opp high class soc, M.no 734 Near Suryadutta College
Pune ( Maharashtra)
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