MICA The Emerging CMO : A Certificate Programme For Senior Marketing Professionals offered by TimesPro
- Private Institute
- Estd. 2013
MICA The Emerging CMO : A Certificate Programme For Senior Marketing Professionals at TimesPro Overview
Duration | 10 months |
Total fee | ₹2.10 Lakh |
Mode of learning | Online |
Official Website | Go to Website |
Credential | Certificate |
MICA The Emerging CMO : A Certificate Programme For Senior Marketing Professionals at TimesPro Highlights
- Earn a certificate of completion and alumni status from MICA
- Fee payment in instalments option available
- Two-day on-campus immersion module
- Case-based learning and application in real world scenarios
- Online instructor-led sessions by industry experts
MICA The Emerging CMO : A Certificate Programme For Senior Marketing Professionals at TimesPro Course details
- For Middle to senior level executives in sales and marketing function from both product and service marketing organisations
- For Middle to senior level executives in sales and marketing function from both product and service marketing organisations
- For Working professionals seeking to lead/head the sales and marketing division
- For Executives working in sales/marketing /operations/customer relations/marketing analytics will find the course useful to increase their productivity and growth
- Drive overall marketing strategies of an organisation/business
- Apply original solutions and thinking patterns that generate new and valuable ideas
- Create and manage disruptions to upend outdated models
- Analyse insights and discover new strategies to strengthen customer relationships
- Take on a leadership position to achieve sustainable business growth
- Chief Marketing Officer (CMO) - a C-level corporate professional is a key member of any business leadership team
- A CMO's primary mission is to develop a comprehensive marketing plan that will promote brand recognition, facilitate growth, and help the organization gain a competitive advantage over others
- This will not only help them differentiate the business from other brands but will also create a seamless experience for consumers
- This program prepares you to adapt to these dynamic changes and excel in critical thinking, innovations, and strategy formulation, which can lead you to strategic leadership positions
- Class Schedule: Sundays :12:00 p.m. to 03:00 p.m
MICA The Emerging CMO : A Certificate Programme For Senior Marketing Professionals at TimesPro Curriculum
Chief Marketing Officer's (CMOs) Role
Evolution of SMPs (1960's 2020)
The Strategic Intent
Role of SMPs in Driving Social and Environmental Sustainability
Customer Centricity for Strategic Advantage
Building Customer-centricity
Customer Engagement
Data-driven Marketing
Marketing in the Metaverse
Capstone Project
Strategic Marketing ? Seeing the Big Picture
Building a Strong Brand
Integrated Marketing as Management of Holistic Consumer Experience
Brand Communication
Simulations - Playing the Strategy Game
Accelerating Innovation
Fostering Creativity and Innovations
Re-defining Innovations in the AI-driven World
Applications of Machine Learning and Neural Networks in Marketing Innovations
Neuro Marketing
On-campus Culmination Project Work: Connect the Dots
MICA The Emerging CMO : A Certificate Programme For Senior Marketing Professionals at TimesPro Faculty details
MICA The Emerging CMO : A Certificate Programme For Senior Marketing Professionals at TimesPro Entry Requirements
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MICA The Emerging CMO : A Certificate Programme For Senior Marketing Professionals at TimesPro Contact Information
18th floor, F Wing, Lotus Corporate Park, Off Western Express Highway
Mumbai ( Maharashtra)