SP Jain (SPJIMR) - SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy offered by TimesPro
- Private Institute
- Estd. 2013
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy at TimesPro Overview
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy
at TimesPro
Equip with the necessary skills and knowledge to excel in the field of digital marketing and gain the ability to design and implement effective digital marketing strategies for firms
Duration | 7 months |
Total fee | ₹1.25 Lakh |
Mode of learning | Online |
Official Website | Go to Website  |
Credential | Certificate |
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy at TimesPro Highlights
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy
at TimesPro
- Earn a certificate of completion and executive alumni status from SPJIMR
- Get focus on real business use cases
- Fee payment can be made in instalments
- Peer-learning & networking opportunities
- Gain expertise on widely used tools like semrush, google ads, google analytics, hootsuite
Read more
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy at TimesPro Course details
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy
at TimesPro
Skills you will learn
Who should do this course?
- For Professionals who are currently working or intending to make a career in the marketing/strategy domain
- For Professionals involved in making a digital marketing strategy for their firm, executing digital marketing strategies themselves or working closely with external digital marketing vendors
What are the course deliverables?
- Acquire skills for designing digital marketing strategies for firms
- Gain management competencies to lead teams of digital marketing professionals within the firm and with external agencies
- Forefront digital innovations and strategies of change
- Plan and execute digital marketing strategies and work closely with specific vendors
More about this course
- The Executive Certificate Programme in Digital Marketing & Social Media Strategy by S P Jain Institute of Management and Research (SPJIMR) is designed to give participants a managerial perspective of digital marketing
- In this course, the participants will be exposed to the underlying principles of Digital Marketing and Social Media Strategy, develop a good understanding of the various components and channels of digital marketing along with the associated metrics, and impart essential knowledge to design digital marketing strategies
- The digital marketing industry offers an array of options and choices as every company and individual is looking to leverage this extremely focused, accessible, and affordable medium
- In a digital-led future of data-driven businesses, a thorough grounding in digital and social media marketing strategies, offered by one of India's premier management institutions, is essential for anyone seeking to stay relevant and build sustainable career growth
- Class Timings: Saturday 9 AM to 12 PM
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy at TimesPro Curriculum
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy
at TimesPro
Introductory Session - Understanding the Course Structure & Introduction to Digital Marketing
Fundamentals of Marketing Management
Understanding Consumer Behaviour including Digital Life Journey
Segmentation, Targeting, & Positioning
In-bound Marketing using SEO
Paid In-bound Marketing using SEM
Integrated Marketing Communications
Brand Management in a Digital World
Paid Outbound Marketing: Online Display Campaign
Online Display and Video Campaign: AdWords & YouTube
Consumer-centric Content Development and Engagement Strategy for Digital Ecosystem
Leveraging Social Media
Social Listening and Online Reputation Management
Influencer Marketing
Remarketing/Retargeting
Email Marketing
Mobile Marketing
Marketing Analytics
Omni Channel Marketing
Digital & Social Media Analytics
Digital & Social Media Strategy
Customer Relationship Management
Project Presentations
Course Summarisation and Wrap-up
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy at TimesPro Faculty details
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy
at TimesPro
Dr. Shabbir Hussain R. V
Dr. Shabbir Hussain R.V. is an Assistant Professor in the Marketing Department at S P Jain Institute of Management and Research (SPJIMR). His areas of interest include Digital Marketing, B2B Marketing, and Sustainability. He has close to 20 years of experience spread across corporate and academic domains.
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy at TimesPro Entry Requirements
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy
at TimesPro
Eligibility criteria
- Education: Diploma (10+2+3) or Bachelor's Degree (10+2+3) or Integrated Master's Degree (10+2+5)
- Experience: Relevant work experience of a minimum of 2 years
- Proficiency in English, spoken and written, is mandatory
Other courses offered by TimesPro
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy
at TimesPro
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at TimesPro
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SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy at TimesPro Contact Information
SPJIMR Executive Certificate Programme in Digital Marketing & Social Media Strategy
at TimesPro
Address
18th floor, F Wing, Lotus Corporate Park, Off Western Express Highway
Mumbai ( Maharashtra)
Phone
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