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Great Learning
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4Ps of Marketing Mix 

Star Icon5.0 /5
  • Offered byGreat Learning

4Ps of Marketing Mix
 at 
Great Learning 
Overview

Duration

2 hours

Total fee

Free

Mode of learning

Online

Difficulty level

Beginner

Official Website

Explore Free Course External Link Icon

Credential

Certificate

4Ps of Marketing Mix
 at 
Great Learning 
Highlights

  • Earn a certificate of completion
Details Icon

4Ps of Marketing Mix
 at 
Great Learning 
Course details

What are the course deliverables?
  • Attributes of Product
  • Sensitivity of Price
  • Promotional Strategies in Digital Age
  • Distribution Channels
More about this course
  • The introductory course on the 4Ps of Marketing Mix prepares you with foundation knowledge about how business, including marketing, primarily works in real-time
  • This course will discuss some of the most critical elements related to various marketing mix elements
  • You will gain skills related to product attributes, the sensitivity of price, promotional strategies in the digital age, and distribution channels
  • Upon completing the course, you should be able to understand the interconnection between the 4Ps of Marketing Mix

4Ps of Marketing Mix
 at 
Great Learning 
Curriculum

Overview of Marketing Mix

Overview of Product Mix

Types of Product

Levels of Product

Elements of Product

Strategies to Improve Business by Changing Product Mix

Product Standardisation Versus Product Customisation

The Essentials of Price Mix

Price is a Double Edged Sword

Types of Pricing

Factors Affecting Pricing Decisions

Place Mix

Advertising as the Promotional Strategies

Personal Selling

Sales Promotion and Public Relation

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4Ps of Marketing Mix
 at 
Great Learning 
Students Ratings & Reviews

5/5
Verified Icon1 Rating
P
Piyush Kumar
4Ps of Marketing Mix
Offered by Great Learning
5
Learning Experience: Great experience with great learning content, training experience is good.
Faculty: Overall faculty is good Course content, structure, quez are good
Course Support: To find new job and increase salary
Reviewed on 20 Mar 2023Read More
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4Ps of Marketing Mix
 at 
Great Learning 

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