Advanced Certification in Digital Marketing and Analytics

Offered byIntellipaat

Advanced Certification in Digital Marketing and Analytics
at
Intellipaat
Overview

A comprehensive overview of Advanced Certification in Digital Marketing and Analytics

Duration	6 months
Total fee	₹75,012
Mode of learning	Online
Credential	Certificate

Advanced Certification in Digital Marketing and Analytics
at
Intellipaat
Highlights

Earn a certificate after completion of the course
Placement Assistance

Advanced Certification in Digital Marketing and Analytics
at
Intellipaat
Course details

Skills you will learn

Search Engine optimization Retail Digital marketing Retail marketing Data Science Marketing SEO Statistics PR Branding

Who should do this course?

Individuals with a bachelor?s degree and a keen interest to learn Digital Marketing and Marketing Analytics
IT professionals looking for a career transition in Digital Marketing
Professionals aiming to move ahead in their careers
Digital Marketing or Analytics Professionals
Freshers or final-year college students who want to build a career in Digital Marketing and Analytics

More about this course

This online Advanced Certification in Digital Marketing and Analytics has been designed by industry experts and IIT Madras faculty to help you understand business problems, marketing principles, branding, and PR communications
You will also gain digital marketing skills that are crucial for excelling in the marketing domain

Advanced Certification in Digital Marketing and Analytics
at
Intellipaat
Curriculum

Search Engine Optimization (SEO)

Introduction to Marketing and Advertisements

Introduction to Digital Marketing and Its Advantages over Traditional Marketing

Understanding Business Problems

Marketing

Retail

Marketing Principles

Understanding Consumer Behavior

Influences on Consumer Behavior

Marketing Mix Decisions

Understanding Pricing Strategies

Channel Design Decisions

Branding Marketing and PR Communications

Brand Positioning

Engagement Strategy

Marketing Analytics

Data Science in Marketing

Statistics for Data Science

Advanced Certification in Digital Marketing and Analytics
at
Intellipaat
Faculty details

Dr. Gurpreet Kour

Dr. Gurpreet Kour specializes in the domain of marketing and communications. Her area of research includes destination branding and promotion, tourism planning and development, travel advertising, and marketing semiotic

Umesh Krishna

He heads a team spanning from insights and brands to media managers and drives the central branding and leads the media. IIMKozhikode alumni, he is experienced in developing top-notch communications strategies