Advanced Content Marketing Certification Training Course
- Offered bySimplilearn
- Private Institute
- Estd. 2010
Advanced Content Marketing Certification Training Course at Simplilearn Overview
Duration | 15 hours |
Mode of learning | Online |
Difficulty level | Beginner |
Credential | Certificate |
Advanced Content Marketing Certification Training Course at Simplilearn Highlights
- 35 Hours of content
- Receive Certificate of Completion
- Downloadable workbooks and exercises
- High-quality eLearning content
Advanced Content Marketing Certification Training Course at Simplilearn Course details
- This course helps to create interesting and compelling Marketing Content
- Identify Prospects and create an effective Content Marketing Strategy
- Create messaging and appropriate content guidelines
- Learn how to find industry influencers and identify promotional opportunities
- Learn content marketing strategies, tactics, and best practices to produce effective content
- Learn how to develop appropriate content for each type of audience segment
- Create best practices for content across media types, including social media, images, etc.
- Content Marketing is aimed at building authority, amplifying the message, acquiring, and retaining the intended audience. Well written Marketing Content helps build the reputation of a trusted advisor
- This Advanced Content Marketing Course trains participants to produce compelling and impressive Marketing Content, concentrating on the vital strategies, tactics, and best practices that a writer needs to create and enhance content marketing efforts. This course also helps participants learn various aspects of planning and executing Content Marketing strategies with greater efficiency and impact, guiding participants to harness the power of words to disseminate information and create impressive marketing content
Advanced Content Marketing Certification Training Course at Simplilearn Curriculum
Section 1 : Introduction to Content Marketing
Section 2 : Developing a Vision of Content Marketing Success
Section 3 : Developing a Business Case for Content Marketing
Section 4 : Creating a Successful Content Marketing Strategy
Section 5 : Creating a Remarkable Editorial Mission Statement
Section 6 : Targeting Customer Intent Instead of Demographics
Section 7 : Targeting Key Influencers
Section 8 : Producing Help, Hub, and Hero Content Consistently
Section 9 : Producing Engaging Content More Frequently
Section 10 : Using Effective B2C and B2B Content Marketing Tactics
Section 11 : Building Successful B2C and B2B Social Media Platform
Section 12 : Helping Customers find the Information They Seek
Section 13 : Helping Key Influencers Impact the Buyer?s Decision-Making Process
Section 14 : Measuring Content Effectiveness
Section 15 : Measuring Return on Marketing Investment
Section 16 : Improving by Experimenting With New Initiatives
Section 17 : Improving Effectiveness by Becoming More Sophistic
Section 18 : Content Marketing in the Foreseeable Future