Become an AI-Powered Marketer
- Offered bySEMrush Academy
Become an AI-Powered Marketer at SEMrush Academy Overview
Duration | 1 hour |
Total fee | Free |
Mode of learning | Online |
Official Website | Explore Free Course  |
Credential | Certificate |
Become an AI-Powered Marketer at SEMrush Academy Highlights
- Earn a certificate from Semrush Academy
- Learn from industry experts
- Practical expertise from top experts
- Enhanced career opportunities
Become an AI-Powered Marketer at SEMrush Academy Course details
- This course is appropriate both for absolute beginners and folks looking to deepen their understanding of AI use cases in marketing
- Strategy
- Campaigns
- Content creation
- This course covers the most practical and immediate ways marketers increase productivity and success with AI
- You'll learn how to level up your prompts and dive into core use cases for AI in marketing: strategy development, campaigns, and content creation
- All the while, you'll take a peek into the AI tools and strategies top marketers are using today
Become an AI-Powered Marketer at SEMrush Academy Curriculum
Lesson: How AI Works
How do generative AI models work? This lesson provides a brief history of artificial intelligence and how it evolved into the generative AI landscape we have today
Special Invitation: Meet Michael in Person
Join Michael and other top AI experts for a live panel discussion on the future of AI and marketing: May 21st and 3pm EST
Lesson: Prompt Engineering for Marketers
Learn how you can enhance your prompting skills to get the most out of generative AI models
Walkthrough: Midjourney for Marketers with Tim Simmons
Midjourney expert Tim Simmons (Theoretically Media YouTube channel) shares his best practices for how marketers can prompt Midjourney to get on-brand images
Case Study: AI and Personalization
Learn how the Nike marketing team leverages AI to understand their customers better and deliver delightful, personalized experiences
Walkthrough: Developing a Marketing Strategy with Rafal Tromczynski
Explore Digital First AI, a tool that can help you develop a marketing strategy in minutes. (Available in Semrush App Center.)
Lesson: AI for Campaigns and Content
Learn five key ways top marketers are integrating AI with campaign and content creation
Walkthrough: AI for SEO and Blogging with Alex Lindley
Alex Lindley, managing editor of the Semrush blog, shows us his favorite AI tools for SEO-friendly content creation
Lesson: More Use Cases for AI in Marketing
Michael shares key steps you can take to integrate AI into your workflows and those of your marketing team
Other courses offered by SEMrush Academy
Student Forum
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