Brand Management

5.0 /5

(1 Rating)

Offered byGreat Learning

Brand Management
at
Great Learning
Overview

Duration	2 hours
Total fee	Free
Mode of learning	Online
Difficulty level	Beginner
Official Website	Explore Free Course
Credential	Certificate

Brand Management
at
Great Learning
Highlights

Earn a certificate of completion

Brand Management
at
Great Learning
Course details

What are the course deliverables?

Brand Management
Role of brand manager
product and brand difference

More about this course

In this course, we will be understanding, right from the beginning what is brand, branding, and then the different types of brands or brand management
Also, we will be discussing the different strategies to carry forward efficient brand management
After the course, you have a proper understanding of brand management and how companies add value to their brand
Brand management is an umbrella term that includes three marketing techniques that aim to preserve, improve, and raise awareness of a brand's overall value and reputation over time

Brand Management
at
Great Learning
Curriculum

Introduction to Brand Management

What is Brand Management?

Why is Brand Management important?

Types of Brand Management

Brand Elements

Different Brand Strategies

Difference between Marketing and Brand Management

What is the difference between a Product and a Brand?

Role of a Brand Manager

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Brand Management
at
Great Learning
Students Ratings & Reviews

5/5

1 Rating

4-5
1

Padmanabha Bhattacharjee

Brand Management

Offered by Great Learning

Learning Experience: The learning experience was smooth and at the same time holistic regarding the various aspects of brand management.

Faculty: The faculty was very knowledgeable with excellent teaching skills. The course curriculum was well-designed with enough knowledge to cater the foundational knowledge of brand management.

Reviewed on 25 Dec 2022Read More