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Build a sales strategy for your freelance business 

  • Offered byOpenClassrooms

Build a sales strategy for your freelance business
 at 
OpenClassrooms 
Overview

Duration

8 hours

Mode of learning

Online

Difficulty level

Beginner

Official Website

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Credential

Certificate

Build a sales strategy for your freelance business
 at 
OpenClassrooms 
Highlights

  • Includes mentoring sessions at regular intervals
  • Created by Open Classes, leading E-learning Platform in Europe
  • Get Online learning assistance
Details Icon

Build a sales strategy for your freelance business
 at 
OpenClassrooms 
Course details

What are the course deliverables?
  • Write a freelance business proposal
  • Create a prospection file
  • Define a marketing action plan
  • Master a sales cycle
More about this course
  • The independent worker wears a number of hats. Above all, they are a service provider. But, they also play the role of entrepreneur, strategist, accountant and salesperson.
  • Like an employee, the freelancer exchanges their time and skills for money. However, unlike an employee, they don?t have a guaranteed salary or fixed income. So, in order to support themselves through their business, they need to regularly find clients.
  • This can be a scary responsibility! Nonetheless, selling can be learnt and anybody can grasp it. Strategy and preparation count as much as action for your marketing success.
  • This course will train you in sales methods suited to your needs. You?ll have all the basics needed to set off seeking clients and signing contracts. Produce a relevant freelancer business proposal, with a range of services, prices and a target clientele; write a marketing action plan, to identify opportunities for assignments and to plan your canvassing activities; create a prospection file to start seeking direct clients and to diversify revenue sources; master a sales cycle from prospection to signing, with top-notch techniques and sales arguments.
  • You'll be able to face that entrepreneurial experience calmly. And you will also be able to take advantage of your marketing abilities in all your future work because knowing how to sell oneself is a real asset in the job market.
Read more

Build a sales strategy for your freelance business
 at 
OpenClassrooms 
Curriculum

Module 1: Prepare your business proposal

Find ideas for your individual business

Define your target clientele

Calculate your break-even point to set your prices

Present your business proposal

Quiz: Check your mastery of the business proposal

Module 2: Prepare your freelance marketing action plan

Explore gig economy platforms

Apply to agencies and service companies

Answer adverts on advertising and employment websites

Find direct clients

Prepare your freelance marketing action plan

Quiz: Check your understanding of the prospection file

Module 3: Convert your prospects into clients

Master your sales cycle

Activate your prospection file to increase sales

Customize your business proposal

Prepare your sales pitch and build client relationships

Quiz: Check your understanding of the sales cycle

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Build a sales strategy for your freelance business
 at 
OpenClassrooms 

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