University of Washington - Business English: Capstone Project
- Offered byCoursera
Business English: Capstone Project at Coursera Overview
Duration | 31 hours |
Start from | Start Now |
Total fee | Free |
Mode of learning | Online |
Difficulty level | Intermediate |
Official Website | Explore Free Course  |
Credential | Certificate |
Business English: Capstone Project at Coursera Highlights
- Shareable Certificate Earn a Certificate upon completion
- 100% online Start instantly and learn at your own schedule.
- Course 5 of 5 in the Business English Communication Skills Specialization
- Flexible deadlines Reset deadlines in accordance to your schedule.
- Intermediate Level
- Approx. 31 hours to complete
- English Subtitles: Arabic, French, Portuguese (European), Italian, Vietnamese, German, Russian, English, Spanish
Business English: Capstone Project at Coursera Course details
- The capstone project will give you opportunities to demonstrate your competence in the learning objectives for this Specialization. For the project, you?ll use formal, written methods and more casual visual and audio methods of communication to demonstrate your ability to use language appropriate for different business contexts. The goal of this course is to demonstrate competence in writing and presenting a plan using skills and language appropriate for business.
- Course Learning Objectives
- ? Use appropriate vocabulary to write a mini business plan
- ? Communicate a business plan orally in an organized and engaging presentation
Business English: Capstone Project at Coursera Curriculum
Week 1: Introduction to Capstone Project
Video: Introduction to Capstone Project
Video: Choosing a Product or Service
Read Me: Capstone Expectations
Read Me: Grading
Three Seattle Startups
Websites: Choosing a Product or Service
Three Seattle Startups
Week 2: Describing Company and Product or Service
Video: Describing a Product or Service
Video: Example of Networking Introductions
Video: Describing Your Job, Part 1
Video: Describing Your Job, Part 2
Video: Describing Services, Part 1
Video: Edgewater Hotel Interview
Video: Describing Services, Part 2
Video: Comparing Services, Part 1
Video: Comparing a Service Scenario
Video: Comparing Services, Part 2
Useful Language
Networking Examples
Week 3: Business Plans
Video: Business Plans
Video: Creating a Set of Presentation Slides for Capstone
Video: Slides
Video: Giving Effective Presentations
Resource: Examples of Mini-Business Plans I
Resource: Outline of a Mini-Business Plan
Resource: Other Information about Business Plans
Week 4: Marketing Ideas
Video: Marketing Ideas
Video: Financial Information
Video: Reporting Information
Video: Expressing Dollars and Cents
Describing Data
Video: Referring to Data and Visuals
Video: Introduce and Explain Relevance of Visuals
Challenges in Visual Descriptions
Using Large Numbers
Introduction to Trends
Resource: Basic Marketing and Financial Vocabulary
Resource: Outline of a Mini-Business Plan II
Week 5: Being Persuasive
Video: Being Persuasive
Video: Writing Your First Draft of a Mini Business Plan
Video: Organization of Written Proposals
Video: Language of Proposals
Video: Improving Proposals
Video: Describing Services, Part 1
Video: Edgewater Interview
Video: Describing Services, Part 2
Video: Negotiation Language
Video: Introduction to Persuasive Language
Useful Language for Persuasion
Week 6: Short Pitch and Rough Presentation
Video: Short Pitch and Rough Presentation
Video: A Bad Presentation and a Good Presentation
Video: What Makes a Good Presentation, Part 1
Video: What Makes a Good Presentation, Part 2
Video: Transitions and Conclusions
Video: Taking Questions Scenario, Part 1
Video: Answering Questions
Video: Taking Questions Scenario, Part 2
Examples of Elevator Pitches
Useful Language: Hooks
Week 7: Final Mini Business Plan and Presentation
Video: Final Mini Business Plan and Presentation
Video: Farewell and Congratulations
Final Project Checklist
Business English: Capstone Project at Coursera Admission Process
Important Dates
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