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Northwestern University - Content Strategy for Professionals Specialization 

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Content Strategy for Professionals Specialization
 at 
Coursera 
Overview

Duration

4 months

Start from

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Total fee

Free

Mode of learning

Online

Official Website

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Credential

Certificate

Content Strategy for Professionals Specialization
 at 
Coursera 
Highlights

  • Earn a certificate upon completion fromCoursera
    Skills -Communication Strategy,Brand Management,Persona (User Experience),Target Audience,Content Marketing,Content Creation
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Content Strategy for Professionals Specialization
 at 
Coursera 
Course details

More about this course
  • Content Strategy uses credible, trustworthy, transparent media to communicate stories and information to enhance an organization's strategic goals
  • In this Specialization, students will learn best practices from recognized industry and academic experts on how to create and implement engaging content across media platforms that the people you want to reach will really value
  • Students will learn how to engage your audience by implementing their stories and using proven tools and techniques to enhance an audiences experience and interests
  • Students will manage content once created by learning how best to tell an organization's content story across media platforms using a human-centered design
  • Students will also learn actionable ways to grow internal and external audiences, and expand their content reach
  • The Specialization concludes with a capstone project that allows you to apply the skills students have learned throughout the courses in response to a real challenge facing organizations today
  • It's knowledge that will improve both student's effectiveness, and their organization's
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Content Strategy for Professionals Specialization
 at 
Coursera 
Curriculum

Content Strategy for Professionals: Engaging Audiences

Content Strategy for Professionals: Managing Content

Content Strategy for Professionals: Expanding Your Content?s Reach

Content Strategy for Professionals: Ensuring Your Content's Impact

Content Strategy for Professionals Specialization
 at 
Coursera 
Admission Process

    Important Dates

    May 25, 2024
    Course Commencement Date

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