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Ravensbourne University London - Creative Communication Beyond VR and AR 

  • Offered byFutureLearn

Creative Communication Beyond VR and AR
 at 
FutureLearn 
Overview

Duration

3 weeks

Total fee

900

Mode of learning

Online

Credential

Certificate

Creative Communication Beyond VR and AR
 at 
FutureLearn 
Highlights

  • Duration 3 weeks
  • Weekly study 4 hours
  • 100% online Learn at your own pace
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Creative Communication Beyond VR and AR
 at 
FutureLearn 
Course details

Skills you will learn
More about this course
  • The rapid evolution of technology-enhanced communication can be difficult to navigate and understand
  • Look at the frameworks that will help define how you might use technologies related to augmented reality and VR to enhance the value and purpose of an organisation or brand
  • Learn with the former Executive Creative Director of Google Creative Lab and founder of The Office of Future Interactions, Matt Wade, as he shares his thoughts on the potential of extended reality
  • It also features insights and case studies from the research lab of award-winning creative studio, Moving Brands, which will help you to see how agencies are investigating the potential of a new design reality
  • Despite sounding like some futuristic technology, extended reality is already all around us. From augmented reality in Snapchat to real-time play and co-creation in Minecraft, XR is gradually infiltrating the world
  • Throughout this course, you'll learn some of the principles of extended realities and how you can use them as a marketing tool
  • Explore the potential of new creative technologies and the ways they can impact products, services, and marketing
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Creative Communication Beyond VR and AR
 at 
FutureLearn 
Curriculum

XR NOW!

Welcome!

Week 01.

Extended Reality… what?

XR is all around you!

Conclusions

XR and MB Lab

Introduction to week 02

Meet MB Lab

MB Lab. Principles in practice

Conclusion.

XR and the Metaverse

Introduction to Week 03

Welcome to the Metaverse!

Origins of the Metaverse

Visions of the Metaverse?

Designing for the Metaverse

Conclusions

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Creative Communication Beyond VR and AR
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