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Customer Insights and Consumer Analytics for Organizations: Tools and Analysis 

  • Offered byLinkedin Learning

Customer Insights and Consumer Analytics for Organizations: Tools and Analysis
 at 
Linkedin Learning 
Overview

Duration

1 hour

Total fee

1,400

Mode of learning

Online

Difficulty level

Beginner

Credential

Certificate

Customer Insights and Consumer Analytics for Organizations: Tools and Analysis
 at 
Linkedin Learning 
Highlights

  • Earn a sharable certificate
  • 2 exercise files
  • 5 quizzes
  • Access on tablet and phone
  • Continuing Education Units
Read more
Details Icon

Customer Insights and Consumer Analytics for Organizations: Tools and Analysis
 at 
Linkedin Learning 
Course details

More about this course
  • To build products that resonate with customers, companies must first understand where their audience is coming from
  • In this course, Chris DallaVilla explores several popular technologies—including Python and Power BI—learner can use to analyze your customers' thoughts and behaviors
  • Learn how to use tools to get in tune with customer behavior trends; determine what drives customer loyalty; organize customers by segmentation groups to improve business performance; and identify advocates

Customer Insights and Consumer Analytics for Organizations: Tools and Analysis
 at 
Linkedin Learning 
Curriculum

Introduction

Using customer analytics

Overview

Installations and Introductions

Installing Python

Getting around in Python

Installing Power BI

Getting around in Power BI

Exploring Customer Behavior

Explore customer behavior with Python

Visualize customer behavior with Python

Explore customer behavior with Power BI

Customer Loyalty Analysis

Loyalty analysis with Python

Loyalty analysis with Power BI

Optimize the Customer Journey

Customer journey analysis with Python

Customer journey analysis with Power BI

Organizing Customers

Customer segmentation with Python

Customer segmentation with Power BI

Identify Your Advocates

Identify advocates with Python

Identify advocates with Power BI

Conclusion

Next steps

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Customer Insights and Consumer Analytics for Organizations: Tools and Analysis
 at 
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