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Customer Relationship Management, Swayam, Indian Institute of Management (IIM), Bangalore 

  • Offered bySwayam

Customer Relationship Management, Swayam, Indian Institute of Management (IIM), Bangalore
 at 
Swayam 
Overview

Gain a comprehensive overview of customer relation

Duration

6 weeks

Mode of learning

Online

Credential

Certificate

Customer Relationship Management, Swayam, Indian Institute of Management (IIM), Bangalore
 at 
Swayam 
Highlights

  • Earn a certificate of completion
Details Icon

Customer Relationship Management, Swayam, Indian Institute of Management (IIM), Bangalore
 at 
Swayam 
Course details

What are the course deliverables?
  • Customer retention
  • Customer centricity
  • Customer lifetime value
  • Customer value management
More about this course
  • The objective of this business and management course is to equip you with a sound foundation of CRM concepts and best practices so you can implement CRM practices successfully for long-term profitability

Customer Relationship Management, Swayam, Indian Institute of Management (IIM), Bangalore
 at 
Swayam 
Curriculum

Introduction to CRM

Building Customer Relationships

Economics of CRM

CRM Applications

CRM in Business Markets

CRM implementation

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Customer Relationship Management, Swayam, Indian Institute of Management (IIM), Bangalore
 at 
Swayam 

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