Digital marketing
- Offered byQtree Technologies
Digital marketing at Qtree Technologies Overview
Mode of learning | Online |
Official Website | Go to Website |
Credential | Certificate |
Digital marketing at Qtree Technologies Highlights
- Earn a certificate after completion
Digital marketing at Qtree Technologies Course details
- Search Engine Optimization
- Social Media Marketing
- Search Engine Marketing
- Inbound Marketing
- Email Marketing
- Good knowledge in SEM, SEM, SMM, SMO
- Basics of Wordpress, HTML
- Digital marketing course will enable you to understand and master Search Engine Optimization (SEO), Social Media Marketing (SMM), Pay Per Click Marketing (PPC), and Digital Media Marketing
- With the DM training in Coimbatore at Qtree, we not only help you get expertise in various digital Media aspects such as SEO, Keyword Planning, Social Media Marketing, Email Marketing, Search Engine Marketing, Affiliate Marketing and Google Analytics but also help you with online training, Team/Corporate Training, Placement
Digital marketing at Qtree Technologies Curriculum
MODULE 1: Basics Digital Marketing
Introduction To Online Digital Marketing
Importance Of Digital Marketing
How does Internet Marketing work?
Traditional Vs. Digital Marketing
Significance Of Online Marketing In Real World
Increasing Visibility
Visitors’ Engagement
Bringing Targeted Traffic
Lead Generation
Converting Leads
Performance Evaluation
MODULE 2: Analysis and Keyword Research
Market Research
Keyword Research And Analysis
Types Of Keywords
Tools Used For Keyword Research
Localized Keyword Research
Competitor Website Analysis
MODULE 3: Search Engine Optimization
Introduction To Search Engine Optimization
How Did Search Engine work?
SEO Fundamentals & Concepts
Understanding The SERP
Google Processing
MODULE 4: On Page Optimization
Domain Selection
Hosting Selection
Meta Data Optimization
URL Optimization
Internal Linking
301 Redirection
404 Error Pages
Canonical Implementation
H1, H2, H3 Tags Optimization
MODULE 5: Off Page Optimization
Link Building Tips & Techniques
Difference Between White Hat And Black Hat SEO
Alexa Rank, Domain
Authority, Backlinks
Do’s & Don’ts In Link Building
Link Acquisition Techniques
Directory Submission
Social Bookmarking Submission
Search Engine Submission
Web 2.0 Submission
MODULE 6: SEO Updates and Analysis
Google Panda, Penguin, Humming Bird Algorithm
How To Recover Your Website From Google Penalties
Webmaster And Analytics Tools
Competitor Website Analysis And Backlinks Building
SEO Tools For Website Analysis And Optimization
Backlinks Tracking, Monitoring, And Reporting
MODULE 7: Local Business & Listing
Local Business Listing – Optimizing Your Local Search Listings To Bring New Customers Right To Your Business
Creating Local Listing In Search Engine
Google Places Setup (Including Images, Videos, Map Etc)
Placing Web Site On First Page Of Google Search
Lean To Make Free Online Business Profile Page
How To Make Monthly Basis Search Engine Visibility Reports
Verification Of Listing, Google Reviews