Digital Marketing Overview
- Offered byAlison
Digital Marketing Overview at Alison Overview
Duration | 5 hours |
Total fee | Free |
Mode of learning | Online |
Official Website | Explore Free Course  |
Credential | Certificate |
Digital Marketing Overview at Alison Highlights
- Earn a Certificate of completion from Alison
- Accredited by CPD
Digital Marketing Overview at Alison Course details
- Recall how an AIDA marketing funnel works
- Analyze the delivery of different content types to potential clients at different stages of the marketing cycle
- Demonstrate how to create an AIDA marketing funnel for your business
- List the steps in the AIDA Marketing funnel
- Analyzes how to use Wix email marketing
- Describe how to set up landing pages to build an email list
- List the methods of information sharing
- State five email marketing tips
- List the criteria that are essential for a successful webinar
- Describe the process of driving up registration for a webinar
- Explain the useful tools that allow you to connect with your audience
- Identify the common mistakes made during the creation of webinars
- Learn about the AIDA marketing funnel process, and how to create an online marketing flow that funnels the right customers
- The course describes the various steps that occur when a person enters the awareness stage of a marketing funnel to when a decision is made
- Different steps in the AIDA marketing funnel and guide you through building your own AIDA marketing funnel
Digital Marketing Overview at Alison Curriculum
Create Digital Marketing & Sales Funnels
Create Digital Marketing & Sales Funnels - Learning Outcomes
Introduction to AIDA
AIDA - Psychology and Application
Steps in AIDA Marketing funnel
The Customers Journey Through An AIDA Marketing Funnel
Building your Marketing Funnel
Create Digital Marketing & Sales Funnels - Lesson Summary
Email Marketing with Wix
Email Marketing with Wix - Learning Outcomes
Getting Started on Email Marketing
Setting Up Email Autoresponses Sequence
Examples of Email Autoresponse Sequence
More Examples on Email Autoresponse Sequence
Wix Shoutouts, Analytics, & Email Lists
Email Marketing with Wix - Lesson Summary
Creating a Great Webinar
Creating a Great Webinar - Learning Outcomes
Getting Started on Creating a Great Webinar
What Can A Webinar Do
Successful Webinar Criteria
Find the Right Format
Marketing and Social Media
Creating a Great Webinar - Lesson Summary
Leading up to Your Webinar
Leading up to Your Webinar - Learning Outcomes
Leading up to Your Webinar
Drive Up Registration
Presentation Tips
Interacting with Your Audience
Mistakes to Avoid
Post Events (Webinar)
Leading up to Your Webinar - Lesson Summary
Course assessment
Digital Marketing Overview - Course Assessment
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