IIM Calcutta - Executive Programme in General Management (EPGM) By IIM Calcutta - Batch No. 23 

Gives an

overview of Financial accounting. It will walk you through

mechanism for preparation of Financial statements using

illustrations and extend to the Analysis of the Financial

Statements. Case studies to cover cost accounting and its

use in managerial decision making. Learn to make Capital

Investment Decisions, Valuation of Bonds and Shares, Risk

and Return: Asset Pricing Models, Estimation of Cost of

Capital, Valuation of a Firm, Capital Structure

Touches upon the topics

crucial in understanding firm?s objectives of proft maximization under different market scenario and also in following nation?s Economy. Sessions will cover the concepts from

Microeconomics like: Individual Demand and Market

demand of a Product and similarly Individual and Market

Supply of a product, Firm?s optimum decision making,

understanding key economic variables such as GDP,

Inflation, Balance of Payments (BOP), Exchange Rate, Fiscal

and Monetary Policy.

Aims to introduce modeling and optimization of problems commonly occurring in organizational operations. It also inducts you to

process analysis and improvement, and decision making

under uncertainty which we help them succinctly represent

a complex problem and make right decisions in the current

environment which is filled with uncertainty

Attempts to develop

conceptual understanding and practical skills in basics of

OB, interpersonal relation building, interpersonal transactions, communication related models and application for

intra- and cross-national communication, leadership

theories and diagnosis of leadership styles, crisis leadership,

leading teams, negotiation skills' development, organizational structure and design, managing organizational

change, individual's and organizational effects on decision

making, conflict management

The Marketing Management Module in EPGM introduces you to the essentials of marketing management - its concepts, theories, and frameworks. Through the module, you will learn to apply various concepts such as segmentation, targeting, positioning, branding, and customer value to a variety of business situations. The objective is to comprehensively develop a feasible marketing plan for targeting customers with appropriate products and services, and devising methods to deliver, communicate, and capture value.

The Strategic Management Module would cover topics such as Industry Analysis, Competitive Strategy, Product Diversification, Vertical Integration, Mergers & Acquisitions, and Strategic Alliances

This module covers Sessions on Ethics and two broad Communication topics namely Communication Strategy and Communication for Conflict Management.