Facebook Ads & Facebook Marketing MASTERY 

Learn anything you want to about Facebook ads and marketing here!

How to ask questions, talk to other students, and contact me.

Section 2: Practice these principles and you will be guaranteed to have success on Facebook

What you can do to maximize the usefulness of this course.

Know what works to get your attention on Facebook and then do that.

Share with the least resistance to the people that are most open to your message

Focus on Cost Per Action (CPA) completely and ignore other data.

Assume you do not know anything and find what works in the data.

The 80/20 principle in Facebook ads and marketing will set you free.

Section 3: Start Strong with the Best of What I Know About Facebook Marketing and Ads!

The Facebook marketing strategy that launched my business successfully for free!

What works for me to make money and grow my business on Facebook?

See the $0.01 cost per like Facebook ads I am running right now and why I do it!

How to get free conversions, clients, and engagement.

Start with Facebook Groups. Heres why!

Best Facebook ads strategy for conversions, affiliate marketing, sales

What I have seen work best for local businesses on Facebook are page events.

How to verify your Facebook page, change your page name, and page type.

What you can do to avoid your biggest failures with Facebook ads and marketing.

Section 4: Getting started with the October 2015 ads manager interface

Quick overview of the newest interface.

How to setup a Facebook ads conversion tracking pixel.

Facebook page post format I use for website conversion and post ads.

Creating an ad for post engagement using a page post targeted to your audience.

Power editor tutorial: Creating an ad for website conversions using a page post.

Analyzing page post and website conversion campaigns August 25 2015.

August 25 2015 power editor tutorial with website conversions using a page post.

Facebook ads for video views using a page post with the power editor.

Creating a Facebook advertising campaign for website clicks in the power editor.

Section 5: October 2015: Making Facebook ads for conversions, revenue, and building groups

Using a page post as an ad with the power editor works consistently.

Conversions is the objective that usually gets the best results.

Sharing a complete story with no picture in a post gets good feedback.

Combine a little text, a link, and a simple video for best results.

Build a free Facebook group through your website for ongoing relationships.

Without proof of results, why keep running the ads?

Section 6: Facebook page like ads for both $0.01 global likes and $0.13 targeted USA likes

How I am doing likes for my Facebook page July 7 2015.

The Facebook ad I am using to promote my page is for building relationships.

Targeting settings for low cost likes and using reports to find what works.

Creating similar ads quickly for Facebook page likes split tested by ad set.

Using Facebook page insights to see where my fans are from and expanding targets

Making more USA ads targeted to friends in specific states and with interests.

Facebook ads system for getting great results simply through effort and testing.

Eliminating 20 percent of the worst Facebook ads campaigns for likes.

Section 7: Facebook ads for a guaranteed win using a YouTube video post conversion ad.

What I am doing with my own Facebook ads today June 27 2015.

How I make a page post with a YouTube video that I will use as an ad.

Facebook page post ad created quickly with remarketing.

Backdating a post and hiding from newsfeed to use as an ad.

Using the power editor to quickly make new ad sets for post engagement.

Using the power editor export and import to mass change ad sets.

How I make 50 ad sets in the power editor in 8 minutes.

Analyzing the data and pausing the bottom 50% of ad sets to improve performance

The real work in Facebook ads is sorting through the data to find what works.

Using Facebook page post engagement ads to make a website conversion campaign.

Creating a new Facebook ad campaign in the power editor for conversions.

Facebook ads reports in September 2015. Comparing results by objective!

Section 8: Retargeting ads on Facebook using custom audiences and a pixel on your website

Introduction to Facebook retargeting and what you should know before you start.

Section 9: How a local business can be successful on Facebook with ideas and case studies.

Overview of success strategies for Facebook for local businesses and audiences.

How to get people talking about your business locally on Facebook.

Advertising locally on Facebook is challenging. Here is what might work for you.

How to do branding with page posts for a local business on Facebook.

Getting likes for your local business page with Facebook ads.

The importance of finishing setting up your Facebook page and adding address.

Reviews on your local page are nice but not something to get upset about.

mistakes to avoid when doing your Facebook page for a local audience.

Section 10: $0.00 CPC Facebook page post engagement ads with videos and conversions APR 2015

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$0.00 Facebook post engagement ad formula based on what I am doing now.

How to add a Facebook conversion tracking pixel to my WordPress website.

How to make a Facebook page post engagement ad for $0.00 cost per click.

Using the power editor to quickly copy my ad campaign to target USA+ countries.

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$0.01 Facebook post engagement in the USA, Canada, UK, and AU.

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$0.00 Facebook page post global engagement optimization and report analysis.

Section 11: $0.00May 2015 USA Facebook Ads for Post Engagement, Video Views + Conversions.

Facebook ads May 2015 for low cost post engagement with a video ad.

How to make USA Facebook ads post engagement ad sets fast for the lowest cost.

How to find the lowest cost interests and demographics in the USA fast.

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9,000+ impressions expected for $2 per day Facebook ad budget in the USA!

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$0.00 Per Post Engagement with USA Facebook Ads May 2015.

Review of low cost ads for one video and plan to create ads for all videos.

Creating multiple video post ads in one ad set for split testing one conversion.

Creating Facebook page post video ad campaigns split tested on a landing page.

Section 12: Facebook Marketing Fundamentals from Creating a Page to Making Great Posts.

How to use Facebook marketing for profits.

Starting your Facebook page

Get to know your Facebook pages interface

Creating awesome posts

Understanding the complete user experience

URL shortening with a custom bitly: how and why to do it!

Section 13: Facebook Business Manager Introduction and Setup.

Facebook Business Manager Setup Step by Step instructions.

Facebook ads business manager introduction

Facebook business manager reviewed.

Section 14: Boosted Post Ads for a Free Offer Maximizing Engagement, Clicks, + Conversions.

Building a promoted post for a free offer full tutorial.

Using the ads manager to make similar ads for a boosted post clicks.

Power editor post clicks to website ad sets.

First edits and analysis of FREE post engagement and website click ads

Section 15: Boosted Post for a Paid Offer with Ads Manager + Power Editor Clicks to Website

Creating a paid offer post on my Facebook page in the January 2015 interface.

Ads manager post creation and scaling for paid offers.

Scaling Post Website Clicks with a Power Editor Campaign.

First edits and analysis of PAID post engagement and website click ads

Section 16: Power Editor Website Conversion Post Ads Creation

Power Editor Overview + Conversion Post Creation in the December 2014 interface.

Power Edit Fast Campaign Creation for Conversions

Power Editor Global Conversion Ads Fast from December 2014

Analyzing power editor campaigns for conversions.

Second wave of ad sets created quickly after analysis.

Successful Facebook Ads Campaign Case Study with Analysis.

Section 17: $0.01 Facebook Page Likes and $0.00 Facebook Page Post Engagement Strategies.

Global max like campaigns

How to get the most engagement on your post for cheap