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GA4 for SEO - How data helps businesses grow with Jeff Sauer 

  • Offered bySEMrush Academy

GA4 for SEO - How data helps businesses grow with Jeff Sauer
 at 
SEMrush Academy 
Overview

Gain a thorough understanding of what GA4 has to offer so you can deliver better experiences and drive results

Mode of learning

Online

Official Website

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Credential

Certificate

GA4 for SEO - How data helps businesses grow with Jeff Sauer
 at 
SEMrush Academy 
Highlights

  • Earn a certificate from Semrush Academy
  • Learn from industry experts
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GA4 for SEO - How data helps businesses grow with Jeff Sauer
 at 
SEMrush Academy 
Course details

Who should do this course?
  • The course is designed for businesses in any industry looking to better understand GA4 and improve strategies for growth
  • Content includes a straightforward approach to GA4 so you can confidently use this tool to improve marketing strategies and experience business growth
What are the course deliverables?
  • In this lesson, you’ll gain a better understanding of GA4 and discover why migrating to Google Analytics’ new website tracking software should be a top priority
  • In this lesson, you’ll learn why a fresh start was needed with Google Analytics and how GA4 is an opportunity to bring your analytics into the future
  • In this lesson, Jeff walks through his quick approach to measuring data strategically so you know exactly what to look for without any confusion
  • In this lesson, Jeff shares the 5 of the most valuable features of GA4 so your data collection and analysis is seamless and convenient
  • In this lesson, you’ll learn the exact steps you need to take to link your GA4 with Google Search Console, plus you’ll receive a free checklist to make it easier after the course
  • In this lesson, Jeff walks you through the various ways to use GA4 for all your SEO and reporting needs
  • In this lesson, you’ll learn how to track the effectiveness of your SEO strategies including how users behave on your website, which site content has the highest engagement, top traffic referrals, and more
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More about this course
  • "GA4 for SEO - How data helps businesses grow with Jeff Sauer" is a webinar or workshop led by Jeff Sauer, an experienced digital marketer and analytics expert
  • In this session, Jeff focuses on the integration of Google Analytics 4 (GA4) with search engine optimization (SEO) strategies to drive business growth
  • Throughout the webinar, Jeff demonstrates how businesses can leverage GA4's advanced features and data insights to enhance their SEO efforts and achieve tangible results

GA4 for SEO - How data helps businesses grow with Jeff Sauer
 at 
SEMrush Academy 
Curriculum

Introduction - Course Overview and What You’ll Learn

Starting fresh with GA4 (and why we needed this change)

A strategic, 5 minute approach to measurement

Do these 5 things to get the most out of GA4

Linking GA4 with Google Search Console (with free checklist)

How to make GA4 work for SEO

Advanced SEO Reporting (what’s there, what isn’t)

Building a GA4 SEO Dashboard in Google Data Studio (with free template)

Comparing your GA4 traffic with Semrush Traffic Analytics

Unlocking the Power of GA4

GA4 for SEO - How data helps businesses grow with Jeff Sauer
 at 
SEMrush Academy 
Entry Requirements

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  • Not mentioned

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GA4 for SEO - How data helps businesses grow with Jeff Sauer
 at 
SEMrush Academy 

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